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Communications 2018

Stephan Loerke, CEO, World Federation Of Advertisers

Major Trend For 2018: Big Changes For Both Clients And Agencies

It’s fair to say 2017 has been an eventful year. Even for an industry used to as much...

Ljiljana Ivošević, Regional Strategic Director At UM

It’s All About The Moments

How we communicate on social media has never been more important, for ourselves, for brands or for politicians....

Željka Mićić, McCann Beograd

What Is “The Truth About Age”?

How often do we think about aging? What are we afraid of and what are we looking forward...

Jasna Dugalić, Account Director at Direct Media

Ever Stronger Partnerships

There is a lot of talk about "what is the key to a successful relationship between agency and...

DNA Communications

Sprinting Through 2017

How to win a medal in each race and set a new personal record when you're running against...

Darko Soković, Founder And Managing Partner Of Propulsion Fund

We Are Building A Region Of Leaders

“We strongly believe in this region of ours, with all its flaws and virtues, and we are convinced...

Lea Stanković, Communis DDB

Different From Others

Agency Communis DDB doesn’t only create campaigns and brands for others, but is a brand in its own...

Nevena Kurtović, Fusion Communications

Be Fast, Stay Focused

“Digital channels provide unlimited possibilities and it is up to us to adapt and to understand the needs...

Miro Antić, Partner And Co-Founder, M2Communications

Experience Is The New Power Of Marketing

“It is important to say that, although technological progress is one of the key factors of civilisation’s progress,...

Dragana Stojanović, Deputy Director, Media.com

Free And Creative

When marketing agencies were becoming common, each had to find its own place, and the first clients of...

Branka Conić, New Moment New Ideas Company

Balkan Creativity For The World

“We are part of the world and, even more, we are actively shaping this world” New Moment has good...

Aleksandra Kožul, PR & Digital Director, Novaston Marketing Consultancy

Know-how, Experience & Creativity

“Today In communications it is most important to reach an individual and address them personally” Novaston Asset Management has...

Jasmina Stojanov, Managing Director, Nova Communications

Political Stability – A Sine Qua Non For Doing Business

Building trust with a client and getting him to realise that he is in safe hands and not...

Maja Stojanović, Executive Director, Olaf & McAteer

Celebrities Or Influencers – That Is The Question

Ever since the internet entered our business, especially when it shifted from our desktops to our pockets, it...

Advertising Trends 2018

What You Need To Know

For the first time ever, 2017 was the year digital ad spend outstripped television. In 2017, digital spend...

News

Montenegro’s Investment Climate Evaluated in Latest White Book

The Montenegrin Foreign Investors Council (MFIC) has unveiled the "White Book – Investment Climate in Montenegro 2023," which marks...

Over 150 Companies Attend French-Western Balkans Forum in Belgrade

Yesterday in Belgrade, the French-Serbian Chamber of Commerce, in collaboration with the French Embassy and French Trade Advisors, launched...

Public-Private Partnerships Key to Serbia’s Green Future

Five years ago, dark, polluted water with a foul smell trickled down from the Vinča landfill, sending toxic pollutants...

Slovenia Achieves Top Ten Status in Global Peace Index for 2024

Slovenia has distinguished itself as one of the world's most peaceful nations, securing a spot in the top ten...

German Companies Seek Suppliers from the Western Balkans

In Munich, 99 suppliers from the Western Balkans, including 22 from Serbia, engaged in talks with representatives from 20...