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Communications 2018

Stephan Loerke, CEO, World Federation Of Advertisers

Major Trend For 2018: Big Changes For Both Clients And Agencies

Communications Sector
It’s fair to say 2017 has been an eventful year. Even for an industry used to as much...
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Ljiljana Ivošević, Regional Strategic Director At UM

It’s All About The Moments

Business
How we communicate on social media has never been more important, for ourselves, for brands or for politicians....
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Željka Mićić, McCann Beograd

What Is “The Truth About Age”?

Communications Sector
How often do we think about aging? What are we afraid of and what are we looking forward...
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Jasna Dugalić, Account Director at Direct Media

Ever Stronger Partnerships

Business
There is a lot of talk about "what is the key to a successful relationship between agency and...
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DNA Communications

Sprinting Through 2017

Business
How to win a medal in each race and set a new personal record when you're running against...
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Darko Soković, Founder And Managing Partner Of Propulsion Fund

We Are Building A Region Of Leaders

Business
“We strongly believe in this region of ours, with all its flaws and virtues, and we are convinced...
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Lea Stanković, Communis DDB

Different From Others

Business
Agency Communis DDB doesn’t only create campaigns and brands for others, but is a brand in its own...
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Nevena Kurtović, Fusion Communications

Be Fast, Stay Focused

Business
“Digital channels provide unlimited possibilities and it is up to us to adapt and to understand the needs...
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Miro Antić, Partner And Co-Founder, M2Communications

Experience Is The New Power Of Marketing

Business
“It is important to say that, although technological progress is one of the key factors of civilisation’s progress,...
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Dragana Stojanović, Deputy Director, Media.com

Free And Creative

Business
When marketing agencies were becoming common, each had to find its own place, and the first clients of...
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Branka Conić, New Moment New Ideas Company

Balkan Creativity For The World

Business
“We are part of the world and, even more, we are actively shaping this world” New Moment has good...
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Aleksandra Kožul, PR & Digital Director, Novaston Marketing Consultancy

Know-how, Experience & Creativity

Communications Sector
“Today In communications it is most important to reach an individual and address them personally” Novaston Asset Management has...
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Jasmina Stojanov, Managing Director, Nova Communications

Political Stability – A Sine Qua Non For Doing Business

Business
Building trust with a client and getting him to realise that he is in safe hands and not...
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Maja Stojanović, Executive Director, Olaf & McAteer

Celebrities Or Influencers – That Is The Question

Business
Ever since the internet entered our business, especially when it shifted from our desktops to our pockets, it...
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Advertising Trends 2018

What You Need To Know

Communications Sector
For the first time ever, 2017 was the year digital ad spend outstripped television. In 2017, digital spend...
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Communications – The Road To 2018

Special Editions
 
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Current Issues

News

Business News

Mattoni 1873 Completes Acquisition of Knjaz Miloš for €90 Million

Mattoni 1873, the titan of mineral water and non-alcoholic beverages in Central Europe, has just elevated its portfolio by...
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News

EU Parliament Passes Stringent Packaging Laws

In a decisive move, the European Parliament has passed new regulations aimed at significantly reducing packaging waste, setting ambitious...
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Business News

Mobi Bank Becomes Yettel Bank

Mobi Banka, soon to be Yettel Bank, has unveiled a new brand and mobile application, marking a pivotal shift...
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Business News

Serbia Set to Become Europe’s Top Copper Producer with Zijin Mining Expansion

Zijin Mining has announced plans to increase the annual capacity of its Serbian project to 450,000 tonnes of copper...
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Business News

ESG Adria Summit Launches in Montenegro

The second annual ESG Adria Summit kicked off today in Tivat, Montenegro, under the theme "Act now for a...
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