Communications Sector
Tamara Daltroff, EACA Director General
New Normal – With Good Old Complexities
With unprecedented turmoil, the year behind us re-shaped the world and brought some old questions and complexities to the extremes, as well as some...
Maja Stojanović, Executive Director, Olaf & McAteer
The Mighty 8 Communication Trends For 2021
1. Brand accountability
Brands are expected to speak up and show transparency as the number of consumers that “woke up“ is still growing. Transparency is...
Nevena Kurtović, Managing Director, Fusion Communication
Digital Is Part Of Our Lives
Although it has achieved many years of successful cooperation with most clients, which grow into partnerships, the Fusion...
Larisa Grizilo, Senior Human Resources And Corporate Communications Director At Vip Mobile
No Progress Without Agility
Vip mobile is a company that's shown enough courage to be the first in many things, to leave...
Miloš Lončar, Client Solutions Lead For SEE, Dell Technologies
Digitisation Is Never Ending
Dell Technologies provides industry customers with the broadest and most innovative technology and services portfolio, spanning from edge...
Tanja Vasojevic, Communications Director Delta Holding
Empathy Is Key To Communication
Delta Holding believes that satisfied, smiling staff are the company's best possible ambassadors and its greatest value, and...
Tommaso Di Giovanni, Vice President Philip Morris International
Can There Be An End To Cigarettes?
Philip Morris International plays an important part and has ramped up its efforts to communicate the benefits and...
Jelena Bauder, Director, Bauder Farmaceutica d.o.o
New Technologies Are Allies
Due to the pandemic caused by COVID-19, Bauder Medical was unable to dedicate its full capacity to the...
Bojana Kuzmanović , Director Of Sales & Marketing - Gorski Hotel & Spa
Raise The Level Of Your Expectations
When it opened three years ago, Gorski Hotel & Spa brought new energy to Kopaonik. This energy was...
Tamara Daltroff, EACA Director-General
Complex Challenges & Exciting Future of Advertising
With increasingly complex systems to navigate through, there are many challenges facing the advertising industry today. It is...
Tomica Orešković, CEO Lokomotiva
Digital Transformation 2.0
A few words about digital transformation; or, more specifically, about digital transformation 2.0.
First let’s take a step back...
Branislava Cagronov, Regional MD UM
Innovation & Partnership
HOW CLIENTS AND AGENCIES ARE COOPERATE TODAY WHEN IT COMES TO THE MEDIA?
At a time when our...
Marina Grihović, Headline and Digital Communications Agency DKIT
Plan For 2020: Be Better
Headline remains today what it was at the start - a small, high-quality agency that's fully dedicated to...
Ljubica Vukčević, Head of Research & Insight at Direct Media United Solutions
We Always Track Changes In The Media
The media is changing, and the time spent using the media is extending. This was also shown by...
Mirjana Višnjić, We Media Agency
We Are Able to Play
I think we are in one of the most beautiful businesses that exist, primarily because it is based...
Tamara Bekčić, Milena Avramović, Agency Chapter 4
Chapter 4 Jubilee: Quality Wins Clients
PR agency network of 10 Chapter 4offices in 10 countries, along with a large number of partners across...
Nevena Kurtović, Fusion Communications
We Love This Industry
Integrated communications agency Fusion Communications is the author of the most award-winning campaigns. Comprehensive communication strategies are the...
Aleksandra Kožul, Communications Director, Novaston
Shoppers Want To Stop & Shop
Novaston, as an independent real estate platform, is changing the known concept of retail parks to suit the...
Sanda Savić, Director of Communications at Hemofarm
Success is Unlocked By Words & Confirmed By Images
Hemofarm is a regional leader in the pharmaceutical industry, with record volumes of production, a record number of...
Danfoss
Adding New Dimensions to a Strong Brand
Danfoss launched a bold global campaign in 2019, opening a new chapter with 'Danfoss - Engineering Tomorrow', a...
Marina Savić, Atlantic Grupa
New Channels, New Possibilities
Large companies like the Atlantic Grupa, should use their good practices to be generators of change, thereby encouraging...
Advertout
The Dream Factory
Our mission is to offer clients imaginative and striking inflatable products, which invite consumers on interaction at promotions,...
Polaris
If You Don’t Measure It, You Can’t Improve It
The first econometric models for measuring the total marketing effectiveness marked our first year of operation…
Jelena Bauder, Director, Bauder Medical D.o.o. (Ltd.)
Medscape.rs is the Best Platform
Bauder Medical, a company that has a narrow specialisation in the organisation of expert gatherings, conferences, symposia and...
Tamara Daltroff, Director General at EACA
Tough & Inspiring Times
Brexit, European Parliament elections and a new set-up of the European Commission, as well as the emergence of...
Ana Laušević, Corporate Communications Manager at Arriva Serbia
We are Mobility Partner of Choice
Arriva, one of the biggest transport companies in Europe, provides transport services of the highest quality in 14...
Sandra Lazarević, Banca Intesa
On Top of the Game
Banca Intesa is the largest bank in Serbia. It has built its leadership in product quality and innovation,...
Jelena Bauder, Bauder Medical
Online Education is a Priority
“Bauder Medical” has organised many major business events, such as conferences, symposiums, congresses, expert meetings and seminars, and...
Tamara Bekčić, Agency Chapter 4 Serbia
International Award As The Additional Incentive
The success we've achieved is based on the effort of every team member and the trust we've built...
Jelena Trninić, The Coca-cola Company Serbia
Doing Business the Right Way
For a company that was created over 130 years ago and that has more than 500 brands and...
Branka Petronijević, Marketing Director, Crowne Plaza
Digital Breaks All Boundaries
People talk about InterContinental with great respect because it is a corporation with 13 hotel brands. One of...
DNA Communications
Brands Learn From Fails, Like People
This year, DNA Communications will celebrate its 18th birthday. Looking back at the market over the last two...
News
First Gold Medal For Serbia At The Tokyo Olympics
Serbia won the first gold medal at the Olympic Games in Tokyo!
Back in 2012 in London Olympics, we were...
Farewell Visit Of The IMF Resident Representative In Serbia Sebastian Sosa
Minister of Finance Sinisa Mali received today in a farewell visit Resident Representative of the International Monetary Fund (IMF)...
Potentials For Strengthening Cooperation With Azerbaijan In Numerous Areas
Minister of Foreign Affairs Nikola Selakovic met today in Baku with Minister of Defence Industry of Azerbaijan Madat Guliyev,...
Everyone Loves Novak: How Đoković Became A Star In The Olympic Village
From Turkish volleyballers to German judokas, the Olympic village in Tokyo has been in thrall to the Serbian world...
Schengen Enlargement Could Revitalise EU Integration Process In Western Balkan
Bulgaria, Croatia, and Romania, alongside Cyprus and Ireland, represent the only EU member states outside of the border-free Schengen...