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Communications 2024

Nataša Pavlović Bujas, President of the International Public Relations Association (IPRA)

Trust: The Ultimate Question

Communications Sector
Neither companies nor individuals and institutions will be able to remain silent any longer when it comes to...
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Jelena Gavrilović Šarenac, Head of Corporate Communications at Henkel Serbia and Henkel Adria

Two-way Communication Develops Trust

Communications Sector
As a global company that’s aware of the value of its brands, Henkel is open to communicating with...
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Aleksandra Džaferović, Corporate Communications Manager, Eurobank Direktna

Clients Seek Clear Messages

Communications Sector
Eurobank Direktna is among the Serbian market’s leading financial institutions, representing a significant contributor to the stability of...
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Marina Grihović, Headline and Digital Communications Agency DKIT

Communication Requires Originality

Communications Sector
Headline & Dkit agency has been present on the domestic communications market for 16 years, and over that...
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Katarina Pribićević, McCann

Long-term Brand Narratives Yield Resultslong-term Brand Narratives Yield Results

Communications Sector
McCann takes pride in its longstanding partnerships with some of the biggest brands, some of which have lasted...
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Branislava Cagronov, UM Regional Managing Director

Facing Challenges By Creating More Value

Communications Sector
One of the biggest challenges of 2024 will be more complex media planning and buying, which come as...
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Danka Trbojević, Managing Director, DRV

The Impact of AI on Marketing Communications

Communications Sector
In the modern era, AI’s role isn’t just a sea change, but a true revolution. This dynamic blend...
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Nevena Kurtović, Managing Director, Fusion Communications

Listen, Hear, Formulate & Adjust, Then Speak

Communications Sector
At Fusion Communication they don’t fear new technologies, rather they truly believe that – provided they are adopted...
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Ivana Glišović, Right, Senior PR Manager

Behind The Scenes of Success

Communications Sector
Agency Right recently celebrated a significant milestone: 20 years of dedicated, responsible and creative work. A two-decade presence...
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Anita Mikulić, Right, Senior PR Manager

Life In The PR World

Communications Sector
In the world of PR, life is a constant interplay between meticulous strategy and a profound sense of...
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Jelena Manojlović, Right, Senior PR Manager

The (PR) Values We Nurture

Communications Sector
Values like responsibility, integrity and proactivity are crucial to maintaining continuous success in any business. PR involves the...
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Sandra Krstajić, Right, Digital Communications Manager

New Trends

Communications Sector
It is a fact that, in order to remain recognised as a market leader, you must keep pace...
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Alek Garčević, CEO of Sedam Brda

Over Seven Hills

Success Stories
Embark on a journey through the enchanting landscapes of Sedam Brda, where the world’s most renowned brands rendezvous...
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Milena Avramović Bjelica i Tamara Bekčić, Chapter 4

Striving For Continuous Growth

Communications Sector
Agency Chapter 4 Serbia, which forms part of the Chapter 4 CEE network and is a partner of...
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Marina Bolanča, CEO of Abeceda Communications

Every Project Is A New Story

Communications Sector
The operations of Abeceda Communications are grounded in experience, knowhow, strategic reflection, creativity, fostering relationships with clients and...
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Andrea Ivančević, Founder & Chief Executive Officer, Rocket Flow

Open Approach To Creative Work

Communications Sector
Rocket Flow is a multidisciplinary agency that offers a wide range of services and takes an integrative approach...
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Communication Trends

Navigating The Dynamic Landscape of 2024

Communications Sector
In the ever-evolving realm of public relations, 2024 promises to be a year of dynamic change, driven by...
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Communication 2024

Special Editions
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Current Issues

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Business News

EU Council Approves Instrument for Reform and Growth in Western Balkans

On 7 May 2024, the EU Council approved the Instrument for Reform and Growth in the Western Balkans, a...
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News

Slovenia to Outpace Italy in Economic Power by 2029

Projected by the International Monetary Fund (IMF) to rise significantly in economic stature, Slovenia is set to surpass Italy...
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Green Serbia

Momentum For Change

The second annual ESG Adria Summit was held in Tivat, Montenegro, under the theme “Act now for a sustainable...
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News

Serbia to Receive €1.63 Billion in EU Funding for Western Balkans Growth Plan

Serbia is set to receive €1.63 billion as part of the new Western Balkans growth plan over the next...
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Diplomacy

Chinese President Xi Jinping to Embark on Official Visit to Serbia

The press office of Serbian President Aleksandar Vucic announced that Chinese President Xi Jinping will be visiting Serbia on...
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