Articles In This Issue
Opinion
Nikola Selaković, Ministar Of Foreign Affairs Of The Republic Of Serbia
Relations Between Serbia And Japan Have Been, And Will Remain, Friendly
“Dear friend” - this is how Japanese Emperor Meiji addressed Serbian King Milan I Obrenović in his letter of 27th September 1882, which was...
Interview
H.E. Takahiko Katsumata, Ambassador Of Japan To Serbia
The Story Of A Longstanding Friendship
With the exchanging of letters between King Milan Obrenović and Emperor Meiji in 1882, official relations between Serbia and Japan were established – Takahiko...
Japan
Takamasa Yano, GM Mitsubishi Corporation Belgrade Liaison Office
Mitsubishi Creates Value For The Future
Mitsubishi Corporation (MC) has established new greenhouse gas (GHG) emission reduction targets and investment guidelines under its Roadmap to a Carbon Neutral Society, released...
Japan
By Ivan Mrkić, former Minister of Foreign Affairs of Serbia
140 Years Since Two Monarchs Corresponded
Burdened by the prejudice that it’s only what happens now that’s most important and decisive, we often overlook the fact that deep friendships between...
Audio
Goran Pekez, Japanese Business Alliance President
The Best Is Yet To Come
Five years after it was founded, the Japanese Business Alliance in Serbia is clearly a success story. According to JBAS President Goran Pekez, it...
Japan
Milena Argirović, MD, Takeda Country Head
Innovating For Patients People And The Planet
Takeda is an innovative pharmaceutical company focused on improving patients’ lived experiences and revolutionising the way diseases are treated around the whole world, including...
Japan
Bojan Groboljšek, FANUC Serbia Office Manager
Digitalisation Is An Essential Step Towards Achieving Greater Efficiency
Fanuc works to remove obstacles to automation and help customers optimise their production processes, which particularly came to the fore during the pandemic that...
Japan
Epson
Going Beyond Transformation Epson’s Green Future Is At The Core Of Its Technology
As many businesses around the world are investing in transformation towards a greener and more sustainable future, some companies aren’t only changing their practises...
Interview
Jiro Takeichi, Chief Representative Of The JICA Balkan Office
Many Opportunities For Fruitful Cooperation
Work done by the JICA Balkan Office in 2021, in cooperation with its Serbian counterparts, in many fields – from support to future investments...
Japan
Japan Tobacco International
Top Promoter Of Japanese Culture In Serbia
Distinguishing itself as one of the top promoters of the Japanese culture and tradition in Serbia is company Japan Tobacco International. Led by its...
Japan
Japanese Economy
Japan Rapidly Approaching “Society 5.0”
According to a Kyodo News survey, around 84% of major companies in Japan expect the country’s economy to grow in 2022. This coincides with...
Japan
Nina Dusper Sušić, President Of The Board Of Hitachi Energy Balkans Cluster
Targeting A Carbon-Neutral Future
Headquartered in Switzerland, Hitachi Energy is present in the region through its Balkans Cluster, which encompasses Serbia, Croatia, Kosovo, Montenegro, North Macedonia, Bosnia-Herzegovina and...
Japan
Olympic Committee Of Serbia, Tokyo 2020 Experiences
Excellence, Friendship And Respect
Despite all the difficulties caused by the Covid-19 pandemic, the Tokyo 2020 Organizing Committee, in cooperation with the IOC and the Japanese government, found...
Interview
Oliver Lepori, JBAS Executive Director
Contributing – Quietly, But Steadily – To Improving People’s Lives
This year is an important milestone for the Japanese Business Alliance in Serbia, marking our fifth anniversary and, more importantly, 140 years of diplomatic...
Japan
Castles Of Japan
Amazing Beauty
Fortresses have been built in Japan since ancient times. A particular need for castles arose in the 15th century after the central government’s authority...
Japan
Akira Kurosawa
Humanist’s Quiet Sensibility
Kurosawa, the son of a military institute’s athletic instructor, became one of the colossal figures in film history -- an autocratic perfectionist with a...
Japan
Cultural Exchange - Hanami
Sincere Friendship Connects Us With Japan
The Vršac-based “Hanami” Association is preparing numerous cultural and sporting events that will commemorate the 140 years of unbreakable and sincere friendship between Serbia...
Japan
Japanese Business Alliance in Serbia
JBAS Activities
For JBAS, 2021 was the year when the sails of the ship of the Japanese business community in Serbia were reset to pursue a...
Mobi Bank Becomes Yettel Bank
Mobi Banka, soon to be Yettel Bank, has unveiled a new brand and mobile application, marking a pivotal shift...
Serbia Set to Become Europe’s Top Copper Producer with Zijin Mining Expansion
Zijin Mining has announced plans to increase the annual capacity of its Serbian project to 450,000 tonnes of copper...
ESG Adria Summit Launches in Montenegro
The second annual ESG Adria Summit kicked off today in Tivat, Montenegro, under the theme "Act now for a...
Modine Expands Serbian Operations with New Facility
Modine, a global leader in thermal management technology, has inaugurated a new 18,000-square-metre production plant in Sremska Mitrovica, Serbia,...
Novak Djokovic Wins Laureus Award for World’s Best Sportsman for Record Fifth Time
Novak Djokovic has won the Laureus award for the world's best sportsman for a record fifth time at a...