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Japan

Japan and Serbia

Celebration Of Mutual Respect And Friendship

For many years, excellent bilateral relations between Japan and Serbia did not lead to equally successful economic dealings. Today, however, it seems that the...

H.E. Takahiko Katsumata, Ambassador Of Japan To Serbia

Hope And Encouragement From Tokyo

We know that it is challenging to host the Olympic Games under such circumstances, but this is precisely why we intend for these...

Naoki Tsukada, General Manager, Mitsubishi Corporation Belgrade

Mitsubishi’s Commitment To Energy And Digital Transformation

Mitsubishi Corporation (MC) is a global integrated business enterprise that operates across virtually every industry in approximately 90 countries and regions worldwide. With a...

Goran Pekez, President Of The JBAS Board Of Directors

Japanese Investments Are Like Origami

Together with the Government of Serbia and the Embassy of Japan, JBAS is also optimistic regarding the potential arrival of new Japanese companies that...

Robert Lukić, Toyota Srbija CEO

Prioritising The Well-being Of Society

Toyota has always participated actively in the creation of a better society with its uncompromising commitment to quality, continuous innovation and respect for the...

Milena Argirović, Director, Takeda

Better Health, Brighter Future

Takeda is determined to provide transformative healthcare solutions and products. At this company they feel a responsibility towards patients, colleagues and other stakeholders, but...

Jiro Takeichi, Chief Representative Of The JICA Balkan Office

We Wish To Deepen Our Partnership

We are looking forward to the moment when we will be able to meet face-to-face and continue working on our projects together with our...

JKP Mladenovac

Vision Leads To Results

The operations of public utility company JKP Mladenovac are grounded in financial stability, prudent and transparent use of money, dedication, initiative, inventiveness, and industrious...

Victor Veklitch, Japan Tobacco International

The Best Investors Bring New Value Every Year

Japan Tobacco International has been consistently increasing its contribution to the Serbian economy every single year for the last 14 years. Although industry has...

Oliver Lepori, JBAS Executive Director

Being In The Driving Seat Is Our Duty

The success stories of our members and the interest in cooperation with Japan among local companies are important signs of improved conditions for investing...

Japanese Economy

Toward Society 5.0

With new state intervention targeting digitisation, Japan will further enhance its position as a leading nation for innovation. The Japanese vision of Society 5.0,...

Mladen Jevtić, Sales Manager Adriatic, At Hitachi Vantara

Customers Eager For Reliable Solutions

Hitachi Vantara has long represented the gold standard for highperformance data storage, but in 2021 the company is also raising the bar when it...

Technology

The Land Of Rising AI

How Japan Uses AI and Robotics to Solve Social Issues and Achieve Economic Growth Automation has become part of the global manufacturing line, where robots...

JBAS Activities 2020

Last year started well for JBAS, with many ambitious plans, but 2020 was ultimately all about supporting our members and a society in crisis! 23rd...

Japanese Emperor Naruhito

Symbol Of National Unity

Japan officially began a new era on 1st May 2019, when Crown Prince Naruhito ascended the Chrysanthemum Throne to become the new emperor. In...

Tokyo 2021 Olympic Games

The Games Will Go Ahead “With Or Without Covid”

Due to the COVID-19 outbreak, the Tokyo 2020 Olympic Games were postponed for the first time in the history of the Olympics. But Japanese...

Japanese Cranes

Symbols Of Good Fortune

Graceful, long-legged cranes are said, according to myth, to live for a thousand years, which is why they are a magical sign of longevity...

Tokyo’s Covid Outbreak Adds To Doubts Over Hosting Olympic Games

A dramatic rise in coronavirus cases in Tokyo has reignited speculation about the Olympic Games, which are due to open in the city in just...

H.E. Junichi Maruyama, Ambassador of Japan to Serbia

The Year of Celebrations

In February 2020, Japan is celebrating the first National Day (The Emperor's Birthday) since His Majesty Emperor Naruhito ascended to the Throne. I am...

Naoki Tsukada, General Manager of Mitsubishi Corporation’s Belgrade Liaison Office

We are Adapting to the Digital Age

Mitsubishi Corporation (MC), a global integrated business enterprise with operations across virtually every industry and a global network of around 80,000 professionals Mitsubishi Corporation...

Why Tokyo 2020 Can Be More Financially Successful Than Previous Games

Most Private Sector Support and Sponsors Ever

There are often debates about the actual economic benefits of hosting an Olympic Games. The answer can often seem quite ambiguous, as it is...

Mladen Jevtić, Adriatic Region Sales Manager at Hitachi Vantara

Focus on Connecting Industrial Needs With Your Data

We are leaders, who continue advancing full steam ahead Hitachi Vantara is a young company that unifies IT infrastructure and operational technologies from various industries....

Goran Pekez, President of JBAS and Corporate Affairs & Communication Director at JTI Western Balkans

Pioneers Ready to Share Experiences

Now that high-scale investments in production centres - such as those of Panasonic, Japan Tobacco, Yazaki and recently Toyo - are coming to Serbia,...

Robert Lukić, Director at Toyota Srbija

Toyota Dictates Trends

Toyota's output in Serbia in 2019: Four new models, growth of market share and record sales of hybrid vehicles We are just launching the new...

Japan’s 2020 Olympics

Marking a Significant Rebirth for the Country

When historians assess the Abe era, they will use the 2020 Tokyo Olympic and Paralympic Games as their benchmark. They will note that Abe’s...

Victor Veklitch, Vice President and General Manager at JTI Western Balkans

Continuous Investments In Our People & Business

JTI has invested more than $181 million in Serbia since 2006, modernising facilities, launching cigarette production, tripling its market share and establishing highscale exports...

Danijela Čabarkapa, Executive Director of the Japanese Business Alliance in Serbia (JBAS)

Steady Growth

In a short period of time, the Japanese Business Alliance in Serbia made a huge difference in the way member companies, as well as...

Magic Code

With Quality There is No Compromise

Magic Code is a young company that has, in less than ten years, grown from being a small family-run enterprise to become an importer...

Jiro Takeichi, Chief Representative of the JICA Balkan Office

Japanese Knowhow for Serbian Businesses

On the basis of the “Western Balkan Initiative” that was proposed by Japanese Prime Minister Shinzo Abe in 2018, JICA has been engaged in...

Vladimir Gak, President of the Municipality of Inđija

11 Investors in 3 Years

Inđija is a leader in Serbia in many areas and the most favourable place for investment in this part of Europe, thanks to which...

Radoš Gazdić, Director of the Development Agency of Serbia (RAS - Razvojna agencija Srbije)

With a Good Tailwind

According to the estimates of the Development Agency of Serbia, 2020 will be marked by the further growth of investments, primarily in the automotive...

Shaip Kamberi, President of the Municipality of Bujanovac

We are Grateful for the Assistance

The Municipality of Bujanovac occupies a fifth of the territory of the Pčinja District, where 15% of the population of this district lives and...

Current Issues

News

Famous World Fashion Designer Philippe Plein visits The Serbian Company Luss Textile

Serbian company Luss Textile​ is holding talks to become a supplier to German fashion group Philipp Plein, the Serbian...

Tamara Klarić And Bogdan Stevanović: A Good Idea Inspired People To Do Good Deeds

This year, Trag Foundation is presenting the 14th VIRTUS Philanthropy Award. Last year, the VIRTUS award for individual contribution...

First Flight To The New Destination In Switzerland Air Serbia Begins Flying To Geneva

On 1 March, with the JU 470 flight carried out with an Airbus A319, Air Serbia commenced direct flights...

Mining Represents The Future Of Serbia

In a drive to increase the share of mining's contribution to the country's GDP from 1.9 to 3.5 per...

Serbia-Bulgaria Gas Interconnection Important For Whole Region

Deputy Prime Minister and Minister of Mining and Energy Zorana Mihajlovic talked today during her working visit to the...