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Communications 2022

Tamara Daltroff, EACA Director-General

Marketing Campaigns Should Reflect People’s Reality

Monitoring upcoming regulatory changes and anticipating how they will impact the industry has been one of the main...

Galjina Ognjanov, Professor Of The University Of Belgrade Faculty Of Economics

What In The Heck Do Customers Want?

The appearance of each new media form also has a significant impact on the way advertisers communicate with...

Maja Stojanović, Executive Director, Olaf&McAteer

Catchy, Edgy And Out-Of-The Box Communications With A Purpose

Olaf&McAteer entered 2022, the year in which it celebrates two decades of its existence, with the largest team...

Tamara Bekčić And Milena Avramović Bjelica, Chapter 4

Creating Stability Through Change

Chapter 4 is part of a group that operates on as many as 10 markets as the exclusive...

Aleksa Čokić, Group Account Director, Red Communication

2022 Is The Year Of Setting New Standards In PR

Red Communication is one of Serbia’s most successful local agencies, with more than 30 clients, all market leaders...

Ivana Glišović, Milica Popović, Suzana Magdelinić, PR Managers, Right

Brilliant Team That’s Been Growing For 18 Years

The team at agency Right strives to keep pace with trends and innovations in the field of public...

Nevena Kurtović, Managing Director, Fusion Communications

Listening Is Crucial To Communication

Integrated communications agency Fusion Communications is continuously creating and recounting its clients’ unique brand of story through a...

Nikola Lazić, Director, Ninamedia Research

Corporate Reputation Cannot Be Measured By Guesses

Corporate reputation is researched and established by serious multidisciplinary teams of scientists. As of recently, this service has...

Inclusive Advertising

The Risks Of Falling Into The Stereotype Trap

Linda Nilsson is the CEO of the Swedish Association of Communication agencies (KOMM). As KOMM launches new research...

Anđelina Petrović, Chief Communications Officer, Comtrade

Custom Made Communication Solutions Are The Future

As a company with operations spanning three continents, which today – after three decades in existence – has...

Aleksandra Kožul, Novaston Marketing Consultancy

Blend Of Shopping And Entertainment = A Winning Formula

The experience and data of Novaston Marketing Consultancy, a platform that deals, among other things, with the creation...

Uroš Đorđević, Account Executive, Dell Technologies

The Pandemic Has Accelerated Market Transformation

Dell is one of the leaders in digital transformation, putting at the heart of its offering digital technology...

Olivera Stefanović Stanković, Managing Director, Proglas Public Relations

Communication Is The Present’s Foundation In The Future

Proglas PR applies everything new that yields results, while simultaneously remaining true to tradition. They say that they’re...

Rajka Šinik Vulić, Marketing Director, Egzakta Advisory

Pandemics Teach Us Better Communication

Egzakta is a highly professional IT and management consulting company based in Serbia with the capacity to help...

Srđan Crnogorac, General Manager, Blackwood Communications Serbia

A Combination Of Experience And Fresh Ideas

Although Blackwood communications is considered a new agency on the Serbian market, its team consists of experienced professionals...

Aleksandra Bojadžievska, Director E-Search

Staff Leasing, Increasingly Popular

E-search is a small family-owned firm working in HR for 20 years now. Their reference list holds a...

News

DM Celebrates 20 Years of Business in Serbia

On the occasion of its significant anniversary, two decades of successful operations in Serbia, dm drogerie markt organised a...

New Joint Venture Forms to Revolutionize Balkan Logistics

In a strategic move to enhance logistics operations in the Western Balkans, Transfera, a leading logistics company in the...

Concept Mercedes-AMG PureSpeed

Exciting, energising and breathtaking – the Mercedes‑AMG PureSpeed concept is the highlight in the run-up to the Formula 1™...

Western Balkans Chambers of Commerce Sign Tourism Cooperation Memorandum in US Congress

A landmark Memorandum of Cooperation has been signed at the US Congress, uniting the Chambers of Commerce of the...

Serbia Ascends as Key Trade Partner for Germany

Serbia is set to become a net exporter to Germany by 2025, overtaking its imports from the economic powerhouse,...