Articles In This Issue
Diplomacy
H.E. Akira Imamura, Ambassador of Japan to Serbia
Farewell “Japanac”
The 93 yellow buses that were donated by Japan to the City of Belgrade in 2003, and which are affectionately referred to as “Japanac”...
Diplomacy
Goran Pekez, BOD Chairman of the JBAS
Comprehensive Green Transition Support
Collaboration between Serbian and Japanese companies can offer not only technological solutions, but also transfers of knowledge, workforce training and capacity building for the...
Interview
Masahiro Ueki, JICA Balkan Office Chief Representative
Sharing Japan’s Rich Development Experience
While JICA’s renowned and respected work in supporting small businesses in Serbia continues, its efforts aimed at promoting green transition, innovation and knowledge transfers...
Japan
Linas Libikas, JTI General Manager for the Western Balkans
Exploring Excellence
We are delighted to announce the upcoming launch of our cutting-edge and truly unique heated tobacco experience. Although I’m unable to reveal too much...
Japan
Nikola Pavlović, Konica Minolta Serbia Managing Director
Greatest Achievements Yet to Come
Over the 150 years since its inception, Konica Minolta hasn’t merely observed and witnessed change, but has spearheaded transformation. This period of a century...
Japan
Vukašin Radulović, Partner at Heliant
Medicine Is Facing Transformation
In order to utilise the potential of our healthcare system in the most rational way, it is necessary to be well-acquainted with its specificities,...
Japan
Predrag Bjeletić, Director, Alpha Imaging
Knowledge In the Service of Better Diagnosis
For nearly a quarter of a century, Alpha Imaging has been engaged in the import, sale, installation and maintenance of medical imaging equipment produced...
Interview
Oliver Lepori, Executive Director of the Japanese Business Alliance in Serbia
Cooperation Takes Centre Stage
We aim to strengthen and solidify our partnerships with key players in the sustainability sector in Serbia, ranging from institutions to non-governmental organisations, the...
Japan
Bilateral Trade & Investment
Serbia Attracts Japanese Giants
The distance of more than 9,000 kilometres separating Belgrade and Tokyo certainly represents one of the key reasons why the trade exchange between the...
Japan
Setsuko Thurlow
A Life of Resilience, and Activism, Achievement
Setsuko Thurlow, a name that resonates with courage and dedication, has led an extraordinary life that spans continents, decades, and a relentless pursuit of...
Japan
JBAS Activities 2023
DECEMBER New Year 2023 Cocktail Party
JBAS held its annual New Year Cocktail Party to celebrate the upcoming year of the dragon. The event was...
Japan
Expo 2025 Osaka, Kansai
A Glimpse into the Reconnect the World’ project
Osaka’s grand plan to “reconnect the world” is gradually taking shape. When completed, huge sections of timber will form an enormous walkway encircling a...
Hemofarm Acquires Fortacell: A Strategic Move to Strengthen Market Position
Hemofarm has announced the acquisition of the Fortacell brand, renowned for its supplements that support immunity, health, and vitality.
This...
Science Diplomacy as a Bridge to a Sustainable Future
In an era of global challenges and rapid technological change, the concept of science diplomacy is gaining increasing relevance—not...
Denmark Now Leading the EU Council
After years of quiet preparation and mounting anticipation, Denmark has stepped into the spotlight—officially assuming the rotating Presidency of...
Serbia and Japan Elevate Business Cooperation to a New Level
A new chapter in economic relations between Serbia and Japan has begun with the signing of a Memorandum of...
Serbia Records First Trade Surplus with Germany in Two Decades
Serbia’s first trade surplus with Germany in 20 years signals a deepening partnership and economic resilience amid global challenges
Serbia...