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Nicolas Marquier, Regional Manager for the Western Balkans at the International Finance Corporation (IFC)

Financing the Future

IFC, the largest global development institution, has provided almost $1 billion in financing to Serbia’s private sector over the past six years IFC, as a...

Dr Ivan Todorović, Todorović Law Firm

Dedicated Advisors and Tenacious Litigators

The Todorović Law Firm has existed for more than 30 years and throughout that time has demonstrated its unwavering dedication to continuously advancing at...

Marija Stojiljković, Founder, Royal Nanny

Children Deserve the Best Nannies

Royal Nanny offers a wide range of childcare services, primarily through mediating between professional nannies and families, providing responsible, meticulous, trained and caring individuals Starting...

Petar Miljković, CEO, 14. Oktobar d.o.o.

Employees are the Company’s Real Strength

This former Kruševac giant, which has come a long way over the course of 100 years of operations, developing from a construction machinery factory...

Ivana Bogdanović, Director of Marketing and Corporate Communications at Addiko Bank

CSR as a Longstanding Priority

In today’s world, where gaining the trust of clients is the most important aspect of a company’s business, CSR, or socially responsible operations, represents...

Branko Kukić, Editor Of The Official Gazette

Literary Bazaars

Publishing books is a process that’s connected to knowledge, to creation, to goals that are important for the formation of any society. And that doesn’t happen in crowds, like at fairs, but rather in agreements and cooperation between serious people, people who understand the essence of the world

Man likes to be in a crowd. Fairs are the best places to satisfy that primal desire. Book fairs are both fairs and supermarkets, the purpose of which is to turn a quick profit, but also to sell poor quality goods. As with any fair – like the one in Šabac for example – it is an opportunity for people to meet, to brag, to swindle one another, to whinge about the situation in the state and society, to gossip about other people and dissenting voices, to drink something and to kill time. It’s a nonsensical, glittering place of instantly forgettable miracles. That’s why I don’t like those places.

I’ve given book fairs a wide berth, because they don’t have any special connection with culture. Due to the things that I’ve stated, they’re usually a form of false culture or nonculture. They are a meeting place for a crowd gathered from impaling stakes and nooses. One who is seeking something serious won’t find it there – except, of course, some serious and significant books. That’s simply because publishing books is a process that’s connected to knowledge, to creation, to goals that are important for the formation of any society. And that doesn’t happen in crowds, but rather in agreements and cooperation between serious people, people who understand the essence of the world, people who speak critically about our problems, weaknesses, failures, misconceptions, flaws and foolishness. Miroslav Krleža put it nicely: “It’s stinky in a crowd, but it’s warm”.

There are ever more editors lacking vision and aesthetic discipline. That’s why there are ever fewer good writers, because there are fewer great role models, and because of all that there are ever fewer sophisticated readers of literature

Serious creators and publishers should use their books – artistic, scientific and all other kinds – to navigate the world in the direction of the most significant thing man is able to create. That’s because books are instruments that prevent us from becoming slaves to stupidity and superficiality, though books contain most of that. If important topics are turned into “light pieces” in a nation, state and society, then the meaning of everything is lost, impotence in establishing a value system prevails, we are left unaware of who our role models are, our foundations and guides towards meaning, elegance and bravery.

A large quantity of books are published in our country today. But a question arises as to the quality of those books. The quality of published books is dependent on the level of education and creativity of editors in publishing houses. This is the number one problem and issue in publishing. There are ever more editors lacking vision and aesthetic discipline. That’s why there are ever fewer good writers, because there are fewer great role models, and because of all that there are ever fewer sophisticated readers of literature. This sequence and progression is considered ever less today, because a high-quality reader creates a new high-quality reader. That’s the only route to enduring values. Culture is the golden chain of meaning that connects us, and not the chains that restrain us. This is discussed ever less in our country and around the world today, because the book has become a consumable product and not a spirit over the waters of a transitory world. A time will come when the greatest works of literature are longer read. And man’s taste will thus be corrupted, criteria will decay, and the world will be in the hands of insignificance and banality. And then man, as a former creative being, will lose the meaning of his existence. Those will be “hollow people” who trapse around the bazaars and fairs of a foreign world.

Comment by Zoran Panović

Diplomatic Twine

German politician Markus Söder promised to support Serbia on its EU journey. According to the German media, Söder is making “diplomatic twine” in his...

Branka Anđelković, Co-founder and Programme Director of the Public Policy Research Centre

An Even Bigger Grey Market?

In the case of workers of the platform employed in food production and passenger transport, the Open Balkan initiative might not contribute to the...

Čedanka Andrić, President of Trade Union Confederation NEZAVISNOST

Increased Competition Between Low-Paid Workers

Considering educational qualification and unemployment structures in Serbia, my opinion is that this measure could only increase the pressure on workers in Serbia to...

Jelena Jevtović, Serbian Association of Employers

Employers Will More Quickly Find Workers

The employing of citizens of these two countries in Serbia could ease the labour shortage problem, but fundamentally resolving it requires education system reform It...

Mobi Bank Becomes Yettel Bank

Mobi Banka, soon to be Yettel Bank, has unveiled a new brand and mobile application, marking a pivotal shift...

Serbia Set to Become Europe’s Top Copper Producer with Zijin Mining Expansion

Zijin Mining has announced plans to increase the annual capacity of its Serbian project to 450,000 tonnes of copper...

ESG Adria Summit Launches in Montenegro

The second annual ESG Adria Summit kicked off today in Tivat, Montenegro, under the theme "Act now for a...

Modine Expands Serbian Operations with New Facility

Modine, a global leader in thermal management technology, has inaugurated a new 18,000-square-metre production plant in Sremska Mitrovica, Serbia,...

Novak Djokovic Wins Laureus Award for World’s Best Sportsman for Record Fifth Time

Novak Djokovic has won the Laureus award for the world's best sportsman for a record fifth time at a...

Serbia’s Gaming Industry Sees Significant Growth and Employment Surge in 2023

In 2023, Serbia's gaming industry earned more than 175 million euros, marking a 17 percent increase from 2022, and...

Maserati’s Balkan Expansion: New Showroom Opens in Belgrade

Delta Auto Group has unveiled an exclusive Maserati showroom in Belgrade, setting new luxury benchmarks in line with the...

Peter Pellegrini Wins Slovak Presidential Election

Peter Pellegrini, the candidate from the ruling coalition, won the second round of the presidential elections in Slovakia, securing...

Strategic Energy Partnership Established Between Serbia and France

The Serbian Government adopted a Memorandum of Understanding between the Government of Serbia and French Electric Power Company (EDF),...

Serbia-France Innovation Forum Begins: Innovate for the Planet! Play Green!

At the Serbia-France Innovation Forum titled 'Innovate for the Planet, Play Green', which commenced at the Palace Serbia, French...

Serbia’s Gaming Industry Sees Significant Growth and Employment Surge in 2023

In 2023, Serbia's gaming industry earned more than 175 million euros, marking a 17 percent increase from 2022, and...

Maserati’s Balkan Expansion: New Showroom Opens in Belgrade

Delta Auto Group has unveiled an exclusive Maserati showroom in Belgrade, setting new luxury benchmarks in line with the...

Peter Pellegrini Wins Slovak Presidential Election

Peter Pellegrini, the candidate from the ruling coalition, won the second round of the presidential elections in Slovakia, securing...

Strategic Energy Partnership Established Between Serbia and France

The Serbian Government adopted a Memorandum of Understanding between the Government of Serbia and French Electric Power Company (EDF),...

Serbia-France Innovation Forum Begins: Innovate for the Planet! Play Green!

At the Serbia-France Innovation Forum titled 'Innovate for the Planet, Play Green', which commenced at the Palace Serbia, French...
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