Steve Wozniak, the acclaimed American computer engineer and co-founder of Apple, along with his wife, is set to become a Serbian citizen, as announced by President Aleksandar Vučić following discussions with Wozniak.
Emphasizing the importance of corporate branding, Wozniak drew parallels between Apple’s brand value and his perception of Serbia, committing to elevate the country’s global presence.
Wozniak highlighted the significant role of the upcoming EXPO 2027, promising to focus efforts on directing more global attention and influence towards Serbia.
He expressed his affection for the region, sharing that he and his wife embarked on a journey through Eastern European cities along the Danube, eventually falling in love with them, but had not visited Belgrade until now.
Describing his experience in Belgrade as the greatest honour, Wozniak affirmed his connection to Serbia, stating he will become a “Serb living in America.” This move signifies a deep personal commitment to Serbia, reflecting Wozniak’s appreciation and connection to the country.