Sitemap

H.E. Jan Lundin, Ambassador of the Kingdom of Sweden to Serbia

This is How We Cook the Change!

Within our UNDP project Climate Smart Bio-waste Challenge, we Ideas To Waste want to pave the way for a larger and climate smart waste reform in Serbia. We are looking forward to receiving innovative business ideas for reducing food and green waste

A journey to a sustainable future leads through many exciting initiatives and encompasses literary everybody interested in contributing to a better world, with less waste and a cleaner environment. The Swedish involvement in the Western Balkans shows how you can start from culinary challenges and progress to potentially large scale innovations, leading to a clean and healthy environment.

🔴 How has the Swedish Embassy engaged in food and sustainability issues?

– Food is on our plate and in our minds every day! It connects many parts of life, nature, society and the economy, and is an excellent way to discuss Agenda 2030! When I was the new ambassador in 2017, the idea emerged to produce a sustainable cookbook, Swedish Culinary Diplomacy, with cooking experiences from the Swedish Ambassadorial Residence. This soon turned into a regional project called Food for Tomorrow, where five countries in the Western Balkans and Sweden exchanged experiences on sustainable food production! Food lovers and entrepreneurs from the region made more than 15 different events.

With an online challenge, we gathered 700 participants from 75 countries, inventing the most sustainable recipes that now included waste and food produced locally. The next step on our food journey was to shift the focus to food consumption. We engaged students and food entrepreneurs in challenges to reduce food wastage from cooking, and this has now turned into a new cookbook: Agenda 2030 Cookbook – Food for Tomorrow, which is soon to be finalised, to share ideas on how to reduce food wastage! This year we are paying special attention to better food in schools, and we reach out to schoolchildren to help them learn about health, sustainability and food!

There are many possibilities for exchanges of experience, innovations and trade between Serbia and Sweden. Many good ideas are already developing in Serbia!

🔴 How does the Embassy focus on food connected to the Swedish development portfolio in Serbia?

– They go very well together! Sweden is the major bilateral donor for the environment to Serbia, providing more than two million euros per year! Our focus is on supporting Serbia in moving towards the EU’s environmental standards for a clean and healthy environment. Healthy food can only come from a clean environment. For many years, Sweden has supported waste and water management and investments but also improved chemical management and reduced industrial pollution.

Swedish and EU support helped launch the start of waste recycling in 17 municipalities. We work closely with the Serbian Government, but also with local administrations, to develop reforms. We have this year launched several projects to strengthen Environmental democracy – engagements of businesses, civil society and young people in the environment and climate change. In our UNDP project Climate-Smart Bio-waste Challenge, we want to pave the way for a larger and climate-smart waste reform in Serbia – innovative business ideas for reducing food and green waste will be coming!

🔴 What possibilities exist for exchanges of experience, innovations and trade between Serbia and Sweden?

– Many! The EU has a strong focus on innovation and clean technologies, and Sweden is well advanced, while many good ideas are already developing in Serbia! At the Kopaonik Business Forum, we had a round-table discussion at which Swedish companies like IKEA and Tetra Pak shared their innovative solutions and showed how they work with sustainability in Serbia.

In the project Climate-Smart Bio-waste Challenge, we will place a special emphasis on exchanges of experience. Let’s see what ideas will come out of the innovation call that’s now open for applications in Serbia. And let’s not forget that Sweden imports delicious blueberries, raspberries and honey from Serbia!

Related Articles

More...

Radoš Gazdić, Director of the Development Agency of Serbia

Vitality In Confronting Challenges

The experiences of the Covid-19 pandemic could prompt major companies to opt for geographically closer suppliers and logistically simpler processes in the future. This...

Alexander Schallenberg, Austrian Minister of Foreign Affairs

Serbia Is A Frontrunner In The EU Accession Process

What happens in the Western Balkans directly influences Austria. This is why we have such a clear interest in the stability and economic prosperity...

H.E. Anthony Godfrey, U.S. Ambassador to Serbia

Why Not?

From my perspective, it’s entirely realistic to think that building stronger economic cooperation between Serbia and Kosovo is an achievable goal that will quickly...

Violeta Jovanović, NALED Executive Director

Pandemic Brings Digitalisation To The Fore

In the first wave of the crisis, it is certain that the measures of the Government of Serbia were crucial in preventing the collapse...

News

Croatia’s Ruling Conservatives Win Parliamentary Election

The conservative Croatian Democratic Union (HDZ) party has consolidated its power in Croatia after winning 66 seats in the...

Biggest Portrait In The World Of Novak Djokovic

Architect and artist Andrej Josifovski, better known as the Pianist, made the largest portrait of Novak Djokovic in the...

Macron Appoints Jean Castex As New Prime Minister Of France

French President Emmanuel Macron on Friday appointed Jean Castex to replace Edouard Philippe as prime minister. French government resigned, just...

Bulgaria’s Varna Public Transport Opens 34.8 Mln Euro Tender For New E-buses

Bulgarian company Public Transport - Varna has launched a tender for contracts for the delivery of a total of...

Startup Ecosystem Of Belgrade And Novi Sad Worth 502 Million Dollars

The American organization Startup Genome has published a new edition of its annual report, which estimates that the startup...

Croatia’s Ruling Conservatives Win Parliamentary Election

The conservative Croatian Democratic Union (HDZ) party has consolidated its power in Croatia after winning 66 seats in the...

Biggest Portrait In The World Of Novak Djokovic

Architect and artist Andrej Josifovski, better known as the Pianist, made the largest portrait of Novak Djokovic in the...

Macron Appoints Jean Castex As New Prime Minister Of France

French President Emmanuel Macron on Friday appointed Jean Castex to replace Edouard Philippe as prime minister. French government resigned, just...

Startup Ecosystem Of Belgrade And Novi Sad Worth 502 Million Dollars

The American organization Startup Genome has published a new edition of its annual report, which estimates that the startup...

EIB Provides €30 Million To UniCredit Bank Serbia For Serbian SMEs

• The first impact finance loan for Serbian SMEs • This highly innovative EIB operation aims to support employment, sustainable...