Second JBAS General Assembly Session

Members of the Japanese Business Alliance in Serbia (JBAS) organised a meeting with new Japanese Ambassador to Serbia, H.E. Junichi Maruyama, at the premises of the Embassy of Japan in Belgrade.

This meeting provided a great opportunity to exchange more information about JBAS members’ activities, plans and conditions for doing business in Serbia. Ambassador Maruyama confirmed the Embassy’s continuing support to JBAS’s work, while his vast professional experience enabled him to share some valuable advice and information related to JBAS’s future development.

A targeted sector-based approach will be among the priorities of JBAS’s agenda in the period ahead, which will ensure more efficient and effective activities of the Alliance aimed at supporting members.

JETRO (Japan External Trade Organization) and JICA (Japan International Cooperation Agency) joined JBAS’s efforts to gather together all relevant Japanese stakeholders in order to jointly support Japanese business circles during operations in Serbia. Three new members joined JBAs – EuroCons, Raiffeisen Bank and Go Sushi – while additional Japanese companies will support the growth of the JBAS family in the coming period.