Even in a year that was marked by the Coronavirus Pandemic, the traditional action “Support to the Family” continued, within the scope of which MK Group provides financial support to employees within the group’s system who became parents during the year. During 2020, more than five million dinars was secured for 146 newborn babies with a parent employed by MK Group in Serbia, Croatia and Slovenia
Speaking at the Sheraton Hotel event where new parents from the company gathered for a video conference, MK Group Vice President Aleksandar Kostić said that, over the past four years, 620 families and more than 1,000 children have been awarded a total amount exceeding 31 million dinars through the “Support to the Family” campaign.
“The strategic commitment of MK Group is to nurture true values, first and foremost family values, which is why I’m proud that we are also ending this year by supporting families who have bee enriched by a new member,” said Kostić, adding that it is clear to everyone that we live in a time when uncertainty has become commonplace, but that MK Group does not leave to circumstances the support of its employees and the community in which it operates.
MK Group last year received the “Friend of the Family” award of the Chamber of Commerce & Industry of Serbia for this action, and this year’s event was also attended by CCIS President Marko Čadež.
“With the “Support to the Family” campaign and today’s event, MK Group – the first laureate of the Family Friend Award that’s presented by the Chamber of Commerce and the Serbian Government – celebrates life, as something that is most important to every parent, celebrates children and the future. MK Group is a company that has, for 35 years, cultivated the values of creation, responsibility and sustainability,” said Čadež. He told parents to teach their children about the way they work in this company – to be diligent, tenacious, fighters, just like company founder Miodrag Kostić and vice president Aleksandar Kostić.
“With the “Support to the Family” campaign and today’s event, MK Group – the first laureate of the Family Friend Award that’s presented by the Chamber of Commerce and the Serbian Government – celebrates life, as something that is most important to every parent, celebrates children and the future
Also emphasising the importance of support from the employer was MK Group employee Ana Micić. “I’m glad that the MK Group action “Support to the Family” has become a beautiful tradition. Now that one part of the worries and difficulties faced by those of us who received a baby this year is over, this kind of gesture of the employer means a lot to us,” said Micić.
MK Group is among the most successful regional groups, which operates in the fields of agriculture, finance and tourism. Through numerous activities and social responsibility projects, this company strives to provide an adequate contribution to the local community and to support employees in the system. The company’s focus in 2020 was on providing assistance to the health system of the Republic of Serbia in the struggle against the COVID-19 pandemic, with over a million euros donated for the purchase of respirators, medical equipment, food and other assistance for vulnerable sections of the population and medical workers.