When you work in communications, it is essential to master them. Understanding your interlocutor or client, being able to convey a message in the right way, but also to listen, is highly valued today.
Women have always been skilled with words, and possessing emotional intelligence is crucial to achieving success in one’s work and career, particularly when you reach more senior positions. Marketing and communications have an affinity with women’s sensibilities, and that’s precisely why I’m not surprised that women dominate in this field.