Around 350 fans of K-pop (Korean pop music) gathered from all over Serbia to attend the event “K-pop World Festival Serbia 2016”, which was held on 26th July at Belgrade’s Dom Omladine Youth Centre. This competition, organised by the Embassy of the Republic of Korea, was held in Belgrade for the first time and brought together a large number of fans of K-pop music, who competed in singing and dancing to the songs of their favourite bands from Korea.