Srđan Šaper

Founder And Chairman I&F McCann Grupa

Business leaders McCann Worldgroup in Belgrade

Business leaders McCann Worldgroup in Belgrade: “Creative industry important for the...

Belgrade is becoming an important point on the map of the creative industry. Talking about the future of this growing branch of the economy...

Srđan Šaper, Founder and Chairman I&F McCann Grupa

At Any Given Moment, We Are All Always at the Beginning

I think I was fortunate being born surrounded by books, in a family where both parents were intellectuals, and very early, I started exploring the shelf with various literature. That was some kind of a “Search engine” of my childhood