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Japan 2025

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Bridges That Build the Future

By building on existing bilateral ties and exploring new avenues of collaboration, Japan and Serbia are paving the...

H.E. Akira Imamura, Ambassador of Japan to Serbia

A Glimpse Into the Future

Under the main theme of “Designing Future Society for Our Lives”, the Japanese World exhibition will present the...

Yasunari Miyauchi, JETRO Budapest general director

Breakthrough in Bilateral Cooperation

Growing business exchanges between Serbia and Japan, particularly in the energy, IT and environmental sectors, present significant opportunities...

Goran Pekez, president of the Japanese Business Alliance in Serbia

Deepening Ties Between Our Two Countries

Serbia’s location, skilled workforce and “long-term friendly” status all serve to attract Japanese investment, while the finalising of...

Kathrine Decorzant, general manager, JTI Adriatica

Benchmark for Success

JTI represents one of the largest Japanese investments in Serbia and the country’s leading tobacco company, which has...

Aleksandar Momčilović, sales and service manager at Daikin Serbia (Heating & Cooling expert)

Trust Built on Expertise

Daikin has introduced many global “firsts” and patented technologies that have become indispensable in modern air conditioners and...

Oliver Lepori, executive director of the Japanese Business Alliance in Serbia

Serbia – Future SEE Strategic Hub

Japan’s primary motivating factor in investing in Serbia are the hot, high-potential sectors that strive to contribute to...

Japanese Business Alliance in Serbia

JBAS 2024 Key Activities

JANUARY First annual Healthcare Group meeting The first annual JBAS Healthcare Group meeting was hosted by Takeda Serbia. Ms. Milena...

Expo 2025 Osaka

Osaka’s World of Ideas

Opening its doors to the public in April 2025, Expo 2025 Osaka is set to be a global...

Hibakusha’s Voice Echoes in Oslo

Nihon Hidankyo, a grassroots movement of atomic bomb survivors, receives the 2024 Nobel Peace Prize. Their testimonies and...

Feature

Robots Combatting Loneliness

In a nation grappling with an ageing population, innovative robots like Pepper, AIBO, and PARO are being deployed...

News

Serbia’s Digital Ascent: ICT Exports Surge 14%, Reinforcing Regional Tech Leadership

Serbia is rapidly cementing its role as a digital leader in Southeast Europe, with ICT (information and communication technologies)...

Levi Strauss Shares Surge on Denim Demand and Strong Forecasts

Shares of Levi Strauss leapt more than 7% in pre-market trading on Friday after the denim giant upgraded its...

France Prepares for Bastille Day Amid Heightened Security Concerns

Marking the storming of the Bastille in 1789, France’s national day will be celebrated with grand military parades and...

Trump Slaps 50% Tariff on Copper Imports

In a sweeping move aimed at safeguarding domestic industry, U.S. President Donald Trump has announced a 50% tariff on...

Dr. Max Expands Its Reach with Acquisition of Žalfija Pharmacies

Dr. Max, the Czech pharmacy giant, has expanded its footprint in Serbia by acquiring the Žalfija pharmacy chain, marking...