HEINEKEN Serbia provided safe and free taxi transportation for EXIT festival visitors this year through its traditional campaign "Society, who drives home?". The action is carried out in cooperation with the Traffic Safety Agency and the EXIT Foundation with the aim of raising awareness about the importance of responsible consumption of alcohol and traffic safety.
Well known action of HEINEKEN Serbia – „Guys, who drives home?“ marked this year's Exit festival, visited by more than 215,000 people
Dušan Kovačević, EXIT Festival
From 7th to 10th July the EXIT festival ignites the European music scene, in the presence of over 200,000 visitors and the more than...
Joint socially responsible action of Traffic Safety Agency, the company HEINEKEN Serbia and Exit Foundation