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Communications 2016

An Ever Faster World

In times of abundance, consumers want even faster gratification, through the means of novel real-time products, services and experiences. Agencies that are still focused...

Short, Powerful Messages Needed

More and more clients are talking about their return on investment in advertising. We at Communis use the same shortcut for relevance, originality and...

New Tools For Successful Campaigns

Everywhere in the world, and especially on our market, marketing is facing pressure to rationalise budgets and secure the greatest possible return on investment....

Low Budgets and (too) High Expectations

A challenge, again, in the coming year will be the (mostly) unrealistic expectations of clients that it is possible to achieve excellent results with...

Extremely Exciting Communication in 2016

It becomes increasingly difficult year after year to predict the trends and what awaits us in the year ahead. The reason for this lies...

Time to Create New, Fresh and Bold Ideas

Knowledge, hard work and dedication are the universal answers to the challenges of this industry, in which new trends – and the speed at...

Communications Industry As A Driving Force

Despite the expectation of even lower advertising budgets in 2016, I&F McCann Grupa expects a successful year, because it manages to offer clients a...

More Creativity With More Modest Resources

Competition is fierce, budgets are small, and all agencies are fighting for their survival by offering some corporate advantage. In such circumstances, it is...

Customer Experience Strategist Hybrid Thinking – Key To Success

The final destination of our clients’ business is growth achieved in a profitable way. Our agency exists to provide the shortest, and preferably most...

New Challenges – New Market

It is unlikely that the domestic market will recover financially this year. In these conditions, the boldest agencies will turn towards the global market...

PR As A Means Of Creating A More Humane Society

Although we live in the digital era, it has never been more important to show a human face, empathy and honesty, which creates the...

Golden Rule Of Communications: Reject Golden Rules!

If we want our clients and brands to be able to move ahead of the competition, we need supply diversification, which is proof that...

News

Serbia To Open Embassy In Bahrain And Consulates In Zimbabwe And North Macedonia

The Government of Serbia will open an embassy of Serbia in the Kingdom of Bahrain, as well as a...

Protests Against Covid Rules And Lockdowns Erupt Across Europe

Protests against fresh Covid-19 restrictions have rocked Europe over the weekend, with demonstrations breaking out in places such as...

Bulgaria’s Rumen Radev Wins Presidential Re-Election: Exit Polls

Exit polls in Bulgaria suggest that incumbent Rumen Radev has won the country’s presidential runoff. Partial official result on Sunday...

German Boysen Officially Starts Production In Subotica

German exhaust systems manufacturer Boysen opens a factory in the City of Subotica. Around €65 million investment and 500...

Minister Of Foreign Affairs Met With The EU Ambassadors Accredited In Serbia

Selakovic underlined that membership in the EU is an absolute priority of our foreign policy and strategic commitment...