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Goran Medić, Executive General Manager, Inova Geoinformatika

Advancing Together With Clients

INOVA Geoinformatika’s software solutions are used by more than 400 domestic and foreign companies, local governments and state administrations, while the company is most recognisable for its software package for planning, designing, maintaining and managing telecommunications networks and systems

Clients believe in us because our partners are the strongest global companies in the domain of technical software and databases, and because our technical support is at their disposal 24/7 – reveals INOVA Geoinformatika Executive GM Goran Medić, as well as explaining the importance of adapting solutions to the needs of users.

It was two decades ago that your company brought something totally new to the market in the form of CAD2GIS, while five years ago you also introduced BIM technology. Where is INOVA today?

– When it comes to the TeleCAD-GIS software solution that’s meant for users in the field of telecommunications networks and systems, INOVA is today recognised not only on the regional market, but rather also on the world market.

By keeping pace with the accelerated tempo of the development of technology and the growing need for effective solutions in the field of telecommunications infrastructure, we work continuously to improve our software solutions, and in particular on adapting them to the demands of foreign markets.

How would you explain the fact that not a single significant user has discontinued cooperation with you in two decades?

– Our users hail from various fields and include different types of organisations, from state institutions that manage infrastructure systems and spatial planning as a whole, to construction contractors at the local level. As such, we strive to adapt our solutions to all requirements and to improve their quality constantly, in order for us to retain existing clients and gain new ones.

Throughout the entire existence of our company, not a single user has discontinued cooperation with us; on the contrary, they are increasing in number constantly

Throughout the entire existence of our company, not a single user has discontinued cooperation with us; on the contrary, they are increasing in number constantly. This motivates us to work continuously to advance the solutions that we’ve have been offering to the market for 20 years already.

You are most recognised on the international market for your software package for planning, designing, maintaining and managing telecommunications networks and systems. What is the most sought after in our country?

– When it comes to client demands, the situation is similar on the territories of the Republic of Serbia and Republika Srpska. Our biggest clients on the local and regional markets are also companies that deal with telecommunications infrastructure, regardless of whether that relates to planning, designing, maintaining or managing telecommunications systems. Moreover, we have also developed solutions for the areas of transport and electric power infrastructure, because the need for that emerged in the meantime, so we also cooperate with major companies in these fields, and we view these needs as challenges to which we can respond adequately, according to all capacities.

The trust that clients have placed in us for two decades is the greatest source of motivation for our team to work continuously to improve all existing software solutions and adapt them to the requirements of existing clients and the needs of new markets that are opening up to us. Our technical support is available constantly to all users, who work together with us – through their participation and feedback – to improve our solutions. It is on these foundations that we base our development and future plans, striding towards new successes together.

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