Željko Petrović, Member Of The Executive Board And Director Of The Division For Business With Individuals And Small Business, Banca Intesa

A Sustainable Tomorrow Is Built Today

Since it arrived on the local market, Banca Intesa, part of the Intesa Sanpaolo Group, has profiled its services for all types of customers. To contribute to the quality of life and business of its customers, it has focused equally on individuals and companies, but also on the agricultural sector

As Banka Intesa is an important support for both industry and individuals, one of the most important tasks of its management is to provide a range of services that will be relevant in any given context, but also to respond to current trends that shape customer needs.

Business results in the first quarter of 2022 show that your highly diversified and resilient business model is delivering excellent results. Is that the way to continue?

– One contribution to the good results of the first quarter was undoubtedly our improved processes and services, service models that speed up and simplify interaction with the bank, both through implementing and further developing innovative functions on digital channels and transforming our branches across the country.

We are dedicated to working on achieving the goals we have set for ourselves, which focus on the client, the only guarantee of future success. It is a special pleasure that our work in this has been recognised by reputable world magazines such as Global Finance, which awarded Banca Intesa the recognition of Best Bank in Serbia in 2022.

Is it enough to meet the expectations of customers or should we go one step ahead of them and repeatedly offer them innovative products and services?

– The banking sector is one of the most important pillars of a country’s economic development. It is undoubtedly expected to drive and support economic transformation and progress. I think we must anticipate and respond to emerging trends in time, to “build a sustainable tomorrow today” including housing loans for energy efficient buildings, consumer loans for energy efficiency and support to industry and agriculture for energy efficiency projects with further digital innovation. An important support for this is our parent group Intesa Sanpaolo, whose innovation centres in Turin and Tel Aviv are working on developing technologically innovative projects in the field of the circular economy, artificial intelligence and neuroscience.

Dedicated work on achieving the goals we have set for ourselves, which focus on the client, is the only guarantee of future success

What can your clients do today without going to your branches and waiting in front of the counter?

– For us at Banca Intesa, the digital transformation began in 2019 when we shifted to a new core system as the basis for improving services that will provide our customers with an even more advanced user experience. We continued to work on improving the digital platform during the challenging pandemic period, to introduce a new digital banking application for individuals last year, with innovative features that make daily transactions even faster and simpler.

In addition to the standard options of making payments or checking the balance, our customers can transfer money via the new Banca Intesa Mobi application without entering the recipient’s account number, withdraw cash from ATMs using a mobile phone with #withCASH, check their PIN, pay bills even faster and easier using IPS Scan and IPS Show options, make foreign currency payments, or take out a cash loan or overdraft arrangement, all via their mobile device.

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