My life path and career journey have been guided by the belief that unity and collective action are the cornerstones of meaningful progress
Growing up in Belgrade, with deep ties across the beautiful yet fragmented Western Balkans, I witnessed borders dividing not just lands, but also dreams, opportunities and people. And yet, even amid such division, I nurtured a deep appreciation for freedom, resilience and mutual respect, alongside an unyielding hope for connection. These ideals shaped me into a person who is deeply committed to the kind of cooperation and shared purpose that can overcome even the most entrenched challenges. They also ignited my passion for building bridges – across nations, sectors and disciplines.
I was drawn from an early age to stories of transformation – not just of nations, but of individuals who believe progress is possible even despite overwhelming odds. My educational journey reflects this transformative spirit. I attended high school in the U.S. part of the Pacific, where I experienced a cultural tapestry and way of life that differed vastly from my own. My later university studies in economics took me to Athens, while my postgraduate studies in economic integration and development led me to Brussels, the beating heart of European integration, where I was exposed to both the challenges and rewards of unity in diversity. These experiences, coupled with valuable and diverse friendships formed all over the world, deepened my conviction that people can transform through cooperation and mutual understanding.
Throughout these experiences, certain values have remained central to shaping my perspective and actions: justice, inclusion and righteousness. These are not abstract ideals, but rather the guiding principles of my life and work, underpinning every endeavour I undertake and providing a moral compass to navigate the complexities of both personal and professional challenges.
My unwavering belief in the transformative power of collaboration has driven my professional path, which has unfolded at the crossroads of civil society, business, government administration and diplomacy. I have worked with policymakers, international institutions and business leaders, with my constant driving force being a desire to bridge gaps.
As Secretary General of the European Movement in Serbia, I have the privilege of leading initiatives that champion democracy, foster socioeconomic development and bring people closer to the ideals of the European Union. But one of the accomplishments I hold dearest stems from my time at the Regional Cooperation Council, where I was part of the core team that worked tirelessly for years to establish the Common Regional Market. What once seemed impossible – a collective economic vision for the Western Balkans – has become a testament to what can be achieved through shared purpose and collaboration. This milestone is more than an economic achievement; it reflects the profound truth that we are not as divided as we might seem and that our natural place is within the European Union. The progress achieved nonetheless remains fragile, and the work is far from done.
My story, like the story of this region, is still being written. It is a tale of hope, perseverance and an unwavering belief in the power of connection to shape a brighter future. For me, justice, resilience and shared humanity are not just aspirations; they are the path forward. These values will continue to underpin my vision for the kind of world I hope will be inherited by my daughter and future generations.