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Prof. Dr Danilo S. Furundžić M.Arch.

University – Asset Management, Reform and Role in Society

The proposed University Centre in Block 32 is one of the most ambitious projects in the contemporary development of higher education in Serbia. Conceived...

Tadeu Marroco – BAT Chief Executive Officer

BAT’s Growing Success in Serbia: The Future Lies in Smokeless Products

Tadeu Marroco has been BAT’s Chief Executive since May 2023, following his role as Finance Director from 2019. Since joining BAT in 1992, he...

Duško Suvajac, Principal Representative of the Project Investor, MD Ventures

New Era of Office Buildings in Novi Sad

Situated in the heart of Novi Sad’s future Central Business District, Elleven is a new project by MD Ventures that introduces sustainable architecture, an...

Galina Goduhina, Commercial Director at ONLYOFFICE

Innovation, Open Source anda New Era of Productivity

With more than 15 million users worldwide, ONLYOFFICE has emerged as a leading alternative to traditional offi ce suites. Its focus on innovation, open-source...

Nemanja Vujadinović, COO of SRC

Reality Over Templates

How SRC builds digital solutions that truly transform businesses – Interview with Nemanja Vujadinović, Chief Operating Officer at SRC In a time when businesses are...

Marina Rakić, HR Director, MK Group

We Fight For Our Talented People

A large number of employers in Serbia are already importing labour to fill lower positions. At the same time, automation processes are being implemented that don’t necessarily imply a reduction in the workforce, but rather also the re-educating of the existing workforce for new jobs.

The search for a high-quality workforce has always been topical. The aim of every employer is to find the best candidates on the market, to motivate and retain them. Over the past 20 years, however, a real struggle for talent has been playing out on the global market, and for several reasons. The liberalisation of the world market has led to greater movements of people seeking attractive jobs.

Digitalisation has led to the disappearance of some jobs, but also to the emergence of new positions that didn’t even exist until recently. Furthermore, we have seen an acceleration of business processes and faster cycles of change, which in turn leads to more frequent transformations within organisations. From the perspective of human resources, the departure of people to attractive markets has made it more difficult to find people for a large number of positions, while digitalisation has led to people with completely new knowhow and skills being sought. With competition greater than ever before, people’s costs are also rising year-onyear. Serbia, like all other countries, is not excluded from this global process.

When it comes to the further direction, companies must primarily invest more in their own workforce and follow trends that make them an attractive employer. At MK Group, we strive to secure not only adequate earnings, but also education, training and other benefits for employees, as well as to work continuously to build an organisational culture that supports innovation and growth.

The best way for any employer to handle these challenges is to invest in people, in the broadest sense, and in a culture that supports growth and development

Modern business operations require companies to encourage people to develop, but also to provide them with opportunities to learn continuously and gain new experiences. I will mention that MK Group has, among other things, just implemented its one-year Digital Academy project, and we will continue with this practise in the years ahead. This project has been conceived with the aim of developing talent and improving the knowhow and experience of employees. During the nine months that the Digital Academy lasted, seven of the most talented experts from the MK Group system had an opportunity, through nine modules, to acquaint themselves with the most modern technology in agriculture, to operate drones, but also to improve their agronomic knowledge and managerial skills through training in project management, business processes and financial management.

Viewed on the whole, large migrations of populations are inevitable, which is why a large number of employers in Serbia are already importing labour for lower positions. Although we are just at the beginning, there is every chance that this process will continue and accelerate. In parallel with that, automation processes are being implemented that don’t necessarily imply a reduction in the workforce, but rather also the re-educating of the existing workforce for new jobs. That’s actually why it’s important to have understanding and to build your own personnel and talented workers.

Comment By Branka Prpa

A Rebellious Man

As the history of the 20th century shows us, drowning in the collective Self ends in a totalitarian order with an anti-human nature that...

In Memoriam: His Holiness Pope Francis,
By H.E. Archbishop Santo Rocco Gangemi Apostolic Nuncio to Serbia

Journey Graced by Divine Signs

Making peace requires courage—courage to say yes to encounter and no to conflict; yes to dialogue and no to violence; yes to negotiation and...

Aleksandar R. Miletić, historian

Can Student Ideals Be Realised?

Amid economic and geopolitical instability, Serbia’s student-led protests emerge as a rare beacon of principled idealism, though they lack support from a cohesive or...

Milo Lompar Ph.D. professor of the University of Belgrade Faculty of Philology and President of the Serbian Literary Guild

How Much Can We Trust Europe?

A student protest that merges European values with national sentiment has instinctively exposed the falsehoods of both domestic and European politicians. What remains to...

Nissan Faces 20,000 Job Cuts

Nissan, once a titan of Japan’s automotive might, now finds itself steering into a storm of its own making. The...

Delta Land to Redraw Belgrade’s Industrial Edges

A former industrial zone near Pančevo Bridge is set for transformation as Delta Land, a new multi-purpose complex planned by...

Antonio Costa –  Serbia’s Future Lies in the European Union

European Council President Antonio Costa visited Belgrade today, where he held talks with Serbian President Aleksandar Vučić as part...

Serbian Food Stars Riyadh Expo

Fifteen Serbian food companies are making their mark at The Saudi Food Show in Riyadh, one of the Middle East’s premier...

IKEA Serbia Enters New Era with Leadership Change

IKEA Serbia has appointed Aleksandar Rajčević as its new Market Manager, signalling a new chapter as the company posts...

Nissan Faces 20,000 Job Cuts

Nissan, once a titan of Japan’s automotive might, now finds itself steering into a storm of its own making. The...

Delta Land to Redraw Belgrade’s Industrial Edges

A former industrial zone near Pančevo Bridge is set for transformation as Delta Land, a new multi-purpose complex planned by...

Antonio Costa –  Serbia’s Future Lies in the European Union

European Council President Antonio Costa visited Belgrade today, where he held talks with Serbian President Aleksandar Vučić as part...

Serbian Food Stars Riyadh Expo

Fifteen Serbian food companies are making their mark at The Saudi Food Show in Riyadh, one of the Middle East’s premier...

IKEA Serbia Enters New Era with Leadership Change

IKEA Serbia has appointed Aleksandar Rajčević as its new Market Manager, signalling a new chapter as the company posts...

Nissan Faces 20,000 Job Cuts

Nissan, once a titan of Japan’s automotive might, now finds itself steering into a storm of its own making. The...

Delta Land to Redraw Belgrade’s Industrial Edges

A former industrial zone near Pančevo Bridge is set for transformation as Delta Land, a new multi-purpose complex planned by...

Antonio Costa –  Serbia’s Future Lies in the European Union

European Council President Antonio Costa visited Belgrade today, where he held talks with Serbian President Aleksandar Vučić as part...

Serbian Food Stars Riyadh Expo

Fifteen Serbian food companies are making their mark at The Saudi Food Show in Riyadh, one of the Middle East’s premier...

IKEA Serbia Enters New Era with Leadership Change

IKEA Serbia has appointed Aleksandar Rajčević as its new Market Manager, signalling a new chapter as the company posts...
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