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Nikola Pejović, Umka Cardboard Mill General Manager

Sustainability and Quality as Foundations of Trust

The Umka Cardboard Mill boasts a rich tradition dating all the way back to 1939, when it was first established to produce paper and...

Miodrag Kostić Endowment

Palace of Science Welcomes Visitors

Thanks to Miodrag Kostić’s gift to the Serbian society that’s worth over 25 million euros, an area of 5,500m² in one of Belgrade’s most...

dm drogerie

CSR Marks Milestone Year for dm

Retail chain dm drogerie markt, a leader in corporate social responsibility in Serbia, concluded its anniversary year with numerous humanitarian activities and monetary and...

Kathrine Decorzant, general manager, JTI Adriatica

Benchmark for Success

JTI represents one of the largest Japanese investments in Serbia and the country’s leading tobacco company, which has been recognised as a Top Employer...

Aleksandar Momčilović, sales and service manager at Daikin Serbia (Heating & Cooling expert)

Trust Built on Expertise

Daikin has introduced many global “firsts” and patented technologies that have become indispensable in modern air conditioners and heat pumps ~ says Diakin Serbia’s...

Ivana Kostić, Co-founder of Health Tech Lab.

Trust And Time – Key Factors Of Success

Two of the major challenges facing the healthcare innovation sector are time and the process of approving innovative solutions: it is essential for solutions to reach patients as soon as possible, with maximum safety, security and high efficiency.

The Spanish flu pandemic occurred between 1918 and 1920. Doctors then didn’t yet know the causes of infection, while treatment was limited – the first vaccine only became available in the 1940s. In the 21st century, when we have sufficient knowledge and opportunities, when we are able to communicate instantly between one side of the world and the other, the COVID pandemic is still around. How far have we really come since 1918 and how do we progress from here?

It seems as though there’s a huge gap between the existence of technologies and the utilisation of their maximum potential. On the one hand, existing solutions are unavailable to most of the world. On the other hand, huge distrust in existing medical information exists, even in developed countries.

The historical disaster of the Spanish flu led to the emergence of a focus on the importance of international cooperation. It was then that the predecessor to today’s World Health Organization was founded. What do we take away from the current pandemic as a lesson learnt?

Health is a basic human right of the citizens of all countries. However, realising this right is only possible through international cooperation, including with countries that lie beyond the main global centres of knowledge and have no pretence to a monopoly in the health business.

Two of the major challenges facing the healthcare innovation sector are time and the process of approving innovative solutions: it is essential for solutions to reach patients as soon as possible, with maximum safety, security and high efficiency.

During the covid-19 pandemic, the visionaries of Serbia platform created a large number of software and hardware solutions intended for patients and imperilled doctors

During the period of the pandemic, the approval process has been accelerated due to the urgent nature of the situation, but how could we also achieve that in the future? Will an answer to this question come through digitalisation and working with other sciences through a multidisciplinary approach? We hope so.

Patients and citizens increasingly want to be included in deciding on their own course of treatment. It is essential to consider new ways of interacting and restoring trust through open dialogue and communication.

In our local Serbian community, the activities of the Health Tech Lab [Laboratorija zdravstvenih tehnologija] were focused on addressing the aforementioned challenges even before the pandemic.

And during the COVID-19 pandemic, the Visionaries of Serbia platform created a large number of software and hardware solutions intended for patients and imperilled doctors.

Testifying to the claim that an understanding for the importance of investing in biotechnology, research and digitalisation emerged during the pandemic are: (i) the establishment of a centre for genome sequencing at the Institute of Molecular Genetics and Genetic Engineering in Belgrade; (ii) the launch of e-health local portal and forming of a digitalisation strategy; (iii) the initiating of the new Bio4 biotechnology park in Serbia, which will accelerate the development of innovations in biomedical sciences in Serbia and will include related areas like maintaining healthy water, air and food.

Comment by Zoran Panović

The Absurdity of Reality

Amid the unfolding upheaval surrounding Trump’s return to the White House, mass Student-led protests have erupted in Serbia. The trigger was a tragedy at...

Florian Bieber, Professor for Southeast European History and Politics at the University of Graz and director of the Centre for Southeast European Studies

Autocratic Regimes Spark Mass Protests

Protests in Slovakia, Georgia and Serbia stem from different causes, but reflect broader political frustration and often inspire one another There have been large protest...

Vladan Marjanović, journalist of weekly news magazine Radar

Violence Threatens from Above and Below

With Trump’s return to the White House, the world has entered a period in which the power of state repression, based on the violating...

Slobodan G. Markovich, Faculty of Political Science of the University of Belgrade

The Mutiny of Zoomers and the Belgrade Student Protests

Gen Z in the West and Serbia seeks security and respect, expecting institutions – and not politicians – to deliver. Using likes, dislikes and...

IWC Opens Call for Proposals for Women Empowerment Projects in Serbia

Following the success of its 2024 Charity Bazaar, which raised over 4 million RSD, the International Women’s Club of...

Neoplanta Celebrates New Life with Generous Gesture

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The Hermitage Days are Being Held Again in Belgrade in 2025

The Hermitage Days in Serbia represent a unique international cultural project that will take place from February 19 to...

AgroBelgrade 2025 – A Hub for Innovation and Trade in Agriculture and Horticulture

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Djokovic into Australian Open Semifinals After Victory Over Alcaraz

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The Hermitage Days are Being Held Again in Belgrade in 2025

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Djokovic into Australian Open Semifinals After Victory Over Alcaraz

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UK Surges to Second in Global Investment Rankings, Offering Hope Amid Economic Uncertainty

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Orban Visits Belgrade: Hungary and Serbia Aim for Affordable Energy for All

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Nigeria Joins BRICS as a Partner Country

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The Hermitage Days are Being Held Again in Belgrade in 2025

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Djokovic into Australian Open Semifinals After Victory Over Alcaraz

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UK Surges to Second in Global Investment Rankings, Offering Hope Amid Economic Uncertainty

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Orban Visits Belgrade: Hungary and Serbia Aim for Affordable Energy for All

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Nigeria Joins BRICS as a Partner Country

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