Sitemap

Jelena Pavlović, President Of The Amcham Board Of Governors, CEO Of Philip Morris Services

Serbia Must Go Digital

One word – digitisation – resonated during this year’s Kopaonik Business Forum, both in panels and in informal discussions. We could hear that businesses, the media, governments etc. all should go, or are already going, digital

Although the meaning and content of digitisation vary among different stakeholders, it is certain that the majority of Kopaonik Business Forum participants will rethink their current practices, with a digital solution to the fore. Furthermore, they will all seek answers to fundamental questions, such as: What will be the impact of digitisation and new technologies on our everyday lives, our jobs and incomes; what are the professions that we should educate our children for; what is the future for Serbia in the new, technology- and science-driven world?

The panel discussion that inspired me the most was “Creative industry in Serbia: An idea as the strongest currency”, with Branko Milutinović, Lazar Džamić, Dragan Bjelogrlić and Lazar Sakan, which reinforced creativity as the most valuable asset in the contemporary world. Technology democratises opportunities, and if we leverage our creativity resources, as Nordeus did, we will be able to compete and win in the global business arena.

Education and professional development is one of our priorities and we will continue to pave the way for modernisation and improvement to happen in this area

Moreover, I find the notion of “reversibility of education” very new and inspirational. Metaphorically, we have so far been travelling along a one-way road, with educational institutions “driving the vehicle of knowledge and science” and “delivering goods” to the society.

The time has come to turn this road into a two-way street and accommodate for the most progressive entrepreneurs, businesses and individuals to share their knowledge, contribute and advance institutional capabilities to educate new generations.

The new software, IT solutions, blockchain, AI, driver-less cars…many groundbreaking innovations come from the business sector, as a testimony to the enormous knowledge and reservoir of creativity that could be transferred and made available to scholars, universities and our youngsters.

AmCham, as an independent voice of the most successful businesses in Serbia, is already recognised as a catalyst for change. Education and professional development are some of our priorities and we will continue to pave the way for modernisation and improvement to happen in this area.

Related Articles

Jelena Pavlović, President of the AmCham Board of Directors

Together We Can Make Future Progress

The European conference in Belgrade, one of two traditional gatherings of AmCham Europe, represents a success for AmCham Serbia and a rare opportunity for...

Vera Nikolić Dimić, Executive Director of AmCham

Bridging Industry and The State

We continuously promote Serbia as a desirable investment destination for American companies and cooperate with the state in improving the business environment, thus contributing...

Executive Directors of the AmChams, Members of the AmCham Europe (ACE)

A Truly Inspiring Event

16-19 October AmCham Serbia will host one of the two annual events of the European association of the AmChams: the European Conference The forthcoming European...

AmCham and Inovia: Availability of innovative therapies and their funding opportunities in Serbia

AmCham and Inovia on the availability of innovative therapies and their funding opportunities in Serbia: To innovative drugs through the analysis of the efficiency of...

International Speed Business Meeting

Representatives of companies from the French-Serbian Chamber of Commerce (CCIFS), the American Chamber of Commerce in Serbia (AmCham), the Canadian Business Association (CANSEE) and...

Trade Facilitation Conference: Progress Report

As the largest market in the region, Serbia enjoys the most significant benefit from the reduction of trade barriers – concluded the Trade Facilitation...

AmCham and USAID: Trade Facilitation Conference – Progress Report

As the largest market in the region, Serbia enjoys the most significant benefit from the reduction of trade barriers – concluded the Trade Facilitation...

PMI is first multinational company to achieve global EQUAL-SALARY certification

Philip Morris International today achieved an important ‘first’ and a key milestone on its inclusion and diversity journey on the road to creating a...

More...

What should the new government’s priorities be?

Demanding Times

More than ever before, COVID-19 brutally laid bare the results of short-sighted austerity policies in health, education and social policy. All of that should...

Summer Like No Other

Which Virus Are We Fighting?

In the lives of many people, this will be the summer in which there was no sea, no holiday, no socialising with friends, and...

What The Elections Brought Us?

Lonesome Victory

The fact that the Serbian National Assembly, the country's parliament, is almost a one-party institution, and that such situations are also reflected at the...

Will Serbia feel the ramifications of the rupturing of global...

When Germany And China Sneeze…

The automotive sector in Serbia could become a litmus test for assessing whether the country will continue to be included in European production chains,...

News

Richard Grenell: Serbia-Kosovo Agreement Results From Trump’s Different Brand Of Diplomacy

President Aleksandar Vučić of Serbia and Prime Minister Avdullah Hoti of Kosovo took an enormous step toward a long-term...

Agreement On Normalisation Of Economic Relations Between Belgrade And Pristina Signed

President of Serbia Aleksandar Vucic and Prime Minister of the Provisional Institutions of Kosovo Avdullah Hoti signed an Agreement...

Symbols Of Belgrade Lit In Colors Of The Polish Flag

On the occasion of marking the 40th anniversary of the founding of the "Solidarity" movement, Branko's Bridge, the Bridge...

Montenegro Election: First Projections Point To A Tight Race

In Montenegro, the ruling DPS was nearly neck-and-neck with its main rivals, according to early and incomplete projections of...

Gorenje To Hire 600 Temp Workers Due To Surge In Orders

Slovenian home appliance manufacturer Gorenje is hiring some 600 temporary workers to cope with a record number of orders....

Agreement On Normalisation Of Economic Relations Between Belgrade And Pristina Signed

President of Serbia Aleksandar Vucic and Prime Minister of the Provisional Institutions of Kosovo Avdullah Hoti signed an Agreement...

Montenegro Election: First Projections Point To A Tight Race

In Montenegro, the ruling DPS was nearly neck-and-neck with its main rivals, according to early and incomplete projections of...

EU Awards One Million EUR In Grants For COVID Recovery In Tourism Sector

“#EUzaTebe – For Cultural Heritage and Tourism” project has awarded one million euros for 120 projects aimed at supporting...

UNDP And Embassy Of Slovakia Present Feasibility Study On Use Of Thermosolar Energy

The Mayor of Belgrade, Zoran Radojičić, met with the Ambassador of Slovakia to Serbia, H.E. Fedor Rosocha and Resident...

The EU Does Not Recognize Belarus Election Results

Members of the European Council held a video conference, at which they discussed the situation after the presidential elections...

Agreement On Normalisation Of Economic Relations Between Belgrade And Pristina Signed

President of Serbia Aleksandar Vucic and Prime Minister of the Provisional Institutions of Kosovo Avdullah Hoti signed an Agreement...

Montenegro Election: First Projections Point To A Tight Race

In Montenegro, the ruling DPS was nearly neck-and-neck with its main rivals, according to early and incomplete projections of...

EU Awards One Million EUR In Grants For COVID Recovery In Tourism Sector

“#EUzaTebe – For Cultural Heritage and Tourism” project has awarded one million euros for 120 projects aimed at supporting...

UNDP And Embassy Of Slovakia Present Feasibility Study On Use Of Thermosolar Energy

The Mayor of Belgrade, Zoran Radojičić, met with the Ambassador of Slovakia to Serbia, H.E. Fedor Rosocha and Resident...

The EU Does Not Recognize Belarus Election Results

Members of the European Council held a video conference, at which they discussed the situation after the presidential elections...