Japanese Business Alliance

President: Goran Pekez
Executive Director: Oliver Lepori

Address: Svetogorska 7 L, Belgrade
Tel: +381 64 801 57 75

Japanese Business Alliance in Serbia – JBAS is a non-profit business association, founded as an initiative of already present Japanese companies in Serbia, with an aim to improve cooperation between Japan and the Republic of Serbia, primarily by the development of economic and cultural relations between two countries.

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The Annual International Networking Cocktal Held in Belgrade

Continuing the tradition of gathering representatives from prestigious companies in Serbia, 17 bilateral chambers of commerce and business associations organised the annual International Networking...

JBAS Hanami Gathering

On 21 April, on the occasion of celebrating a traditional Japanese custom of cherry-blossom viewing - Hanami, representatives of the JBAS-Japanese Business Alliance in...

Goran Pekez, President Of The Japanese Business Alliance In Serbia (JBAS)

Rising Investment Interests

The success stories of our members and interest in cooperating with Japan among local companies are important incentives for new investments and the expansion...

Oliver Lepori, JBAS Executive Director

Introducing New Values, Creating A Better Society

We expect to reinforce the existing cooperation between the government and our business sectors in order to create the conditions for a strong and...

JBAS Activities 2022

March SPECIAL AWARD FOR EXTRAORDINARY ACHIEVEMENTS On the occasion of the national holiday of Japan, the Emperor’s Birthday, JBAS received a special Ambassador’s award...

JBAS Presented With Award For Achievements

On the occasion of national holiday of Japan, Emperor's Birthday, JBAS was presented a special award for extraordinary achievements in strengthening the ties between...

Goran Pekez, Japanese Business Alliance President

The Best Is Yet To Come

Five years after it was founded, the Japanese Business Alliance in Serbia is clearly a success story. According to JBAS President Goran Pekez, it...

Japanese Business Alliance in Serbia

JBAS Activities

For JBAS, 2021 was the year when the sails of the ship of the Japanese business community in Serbia were reset to pursue a...