Digital Health Start-up Story

Switzerland has an increasing number of start-ups in the field of digital health. They focus primarily on technology-orientated offerings and on doctors, hospitals, insurance companies and pharmaceutical companies as customers. This is the conclusion of a new study by ZHAW and Health-Trends

Switzerland has a dynamic, rapidly developing startup landscape in the digital health sector. Of the current total of around 180 to 200 start-up companies, the majority are active in the “data health” and “tech health” segments: they offer, for example, digital solutions for the evaluation of health data or digitally controllable medical technology products. More than half of the start-ups included in the survey are located in the Zurich area and employ a maximum of five people.

These are the findings of a survey conducted by the ZHAW School of Management and Law and Health-Trends, a Swiss think tank for digital health. The survey is based on an online survey of 42 Swiss start-ups that was conducted between July and December 2019.


“We assume that the digital health sector and the associated start-up scene will develop rapidly in the coming years. The COVID-19 Pandemic is likely to accelerate this trend even more,” says Alfred Angerer, head of the Department of Management in Healthcare at the Winterthur Institute of Health Economics at the ZHAW School of Management and Law. “The high proportion of start-ups in “tech health” and “data health” also illustrates how important high-tech skills are for innovations in the digital health environment. Many start-ups use forward-looking technologies such as artificial intelligence, cloud computing and the internet of things.

The high proportion of start-ups in “tech health” and “data health” also illustrates how important high-tech skills are for innovations in the digital health environment


Around three-quarters of the startups offer digital products and services in core medical areas, such as prevention, symptom recording, information search, diagnosis and therapy. These can be digital symptom testers or online information platforms, for example, for searching for doctors and therapists. In terms of content, the solutions are often aimed at chronic illnesses like diabetes or cancer, or at psychological complaints.

As the survey further shows, 80 per cent of the start-ups are active in the B2B sector and focus on hospitals, doctors, health insurance companies or pharmaceutical companies as customers. “This is mainly due to the fact that the willingness of private customers to pay for digital health offers in Switzerland has been rather low to date,” explains Matthias Mettler, coinitiator of Health-Trends and expert on the digital health and innovation scene in Switzerland.

Around half of the start-ups already have a well-developed product or service offering. Another quarter has at least one offer in the form of prototypes, whose market demand is currently being validated by the companies concerned. Almost 85 per cent of the start-ups have entered into cooperation agreements with academic partners to develop their offerings.



New Ways To Promote Good

It is time to reflect on the past 30 years of the bilateral cooperation programme and seek new paths of collaboration. Switzerland’s longstanding commitment...

H.E. Urs Schmid, Ambassador Of Switzerland To Serbia

Longstanding And Excellent Relations

My primary goal is to further deepen this relationship. I will work towards increasing the number of high-level contacts, regularly conducting political consultations and...

Majo Mićović, President Of The Swiss-Serbian Chamber Of Commerce (Sky Express General Manager)

Time For The Next Step In Supporting The It Sector

The pandemic has served to confirm the huge importance of digitalisation, while it will continue to have a significant impact on companies’ daily operations....

Štefan Vöröš, Managing Director, Star Import (Mercedes-Benz)

Committed To A Fleet Of Co2 Neutral Vehicles

Mercedes-Benz has dictated trends and set standards from the very beginning, and that continues to this day. It recently also announced the launch of...


UNICEF Launches From My Angle Campaign To Support The Mental Health Of Young People

UNICEF Serbia has launched an awareness raising campaign – From My Angle - dedicated to the mental health of...

Strong Energy Of Freedom-loving Peoples And States Could Be Felt In Belgrad

Minister of Foreign Affairs of Serbia, Nikola Selaković, said today that the two-day commemorative meeting marking the 60th anniversary...

EIB And EBRD To Deepen Cooperation Outside EU: Presidents Hoyer And Renaud-Basso Sign Framework Agreement

The European Investment Bank (EIB) and the European Bank for Reconstruction and Development (EBRD) have agreed to deepen their...

Cooperation Between Serbia, Germany In Field Of Climate Action

Prime Minister Ana Brnabic attended today the signing of the Joint Declaration of Intent regarding strategic cooperation in the...

EIB President Werner Hoyer At The EU Western Balkans Summit

At the EU Western Balkans Summit held in Brdo pri Kranju, Slovenia, the President of the European Investment Bank...