As the first company to introduce the concept of a multifunctional petrol station to the Serbian market, by constantly investing in the development of the network, OMV achieved numerous business partnerships and created many jobs… 20 years in Serbia were followed by OMV being part of many charity and relevant projects for the society and the environment
The first OMV petrol station in Serbia, Lapovo Sever, was opened in March 2002. Over the course of two decades of doing business in the country, OMV has opened 63 petrol stations in Serbia and achieved a market share of around 10%.
“Twenty years ago, we brought a new business concept and a new vision of the petrol station to the Serbian market, and for two decades we have been dedicated to development and innovation in order to provide the highest quality products and services. I am very proud to be part of the history and development of OMV Serbia, and I can point out with great pleasure that OMV in Serbia continues to raise standards in all business segments. Our priority is quick adaptation and successful responses to customer needs, which are constantly changing and growing,” says Decebal Sorin Tudor, General Manager of OMV Serbia.
OMV is more than a filling station
OMV petrol stations are multifunctional service centres – filling stations for both people and vehicles. Our customers can get fuel and lubricants and use the car wash service. There are 58 VIVA stores and restaurants ideal for a travel break, offering refreshments, meals and a wide range of high-quality coffees. We are particularly proud of the expansion of the coffee range to Single Origin – coffee of unique geographical origin, 100% Arabica, the quality of which is recognised even by those with the most refined taste. In addition, OMV has been a “Fair Trade” partner since 2012 and has introduced the “Fair Trade” standard at all of its stations. Each of our coffees has the “Fair Trade” label.
The OMV company set new trends on the fuel market in Serbia 20 years ago and has continued to improve its offer ever since. OMV was the first in Serbia to import and offer fuel with 100 octanes from its refinery in Austria. Even today, OMV MaxxMotion Performance Diesel is the only diesel on the Serbian market that’s reliable down to -38°C, and OMV Maxx- Motion Super 100Plus meets the highest quality requirements of the Worldwide Fuel Charter, category 6, which enables maximum engine efficiency and minimum exhaust emissions.
OMV offers its customers comfort, a wide range and quality, whether that relates to using car washes, buying tickets for concerts and sports events, TAG devices and refills… In order to expand its services by monitoring the needs and trends of consumers, during 2022 OMV Serbia, in cooperation with partners, secured a larger number of chargers for electric vehicles for chargers for electric vehicles. Moreover, a solar power plant has been installed on the roof of the OMV Ražanj petrol station and has started operating, and will produce 72,000 kWh of clean electricity every year, compensating for 23% of the facility’s total consumption.
Care for society and the environment in which we operate
“Energy for a better life” is the motto that guides OMV when it comes to all business segments, including social responsibility and sustainable business. OMV Serbia supports a number of charitable organisations and participates in a large number of humanitarian actions. Climate protection and the reduction of CO2 emissions are at the top of the agenda of OMV in Serbia. Accordingly, OMV Serbia has for many years been an active participant in various campaigns to preserve green areas and afforestation. Support to the local community is an important part of the activities and engagement of resources.
The power of teamwork and good business cooperation
A significant segment of the company’s business is represented by numerous associates, partners and clients. OMV successfully cooperates with small, medium-sized and large companies, and that is how we contribute to the general picture of the economy in Serbia.
We are grateful to everyone who trusted and supported us over the past 20 years. We hope that, in the next 20 years, your travels will continue to start at our OMV petrol stations,” says OMV Serbia General Manager Decebal Sorin Tudor.
