Sitemap

Marko Stojanović, President Of The Executive Board, Merkur Osiguranje Srbija

Proud Of Greenlife

Merkur doesn’t aspire to be the biggest player on the markets where it operates, but it does always want to be an innovator, with new ideas and products. Alongside tradition and experience, it also successfully transfers and implements original services and products, while taking the specifics of the local market into consideration

We set our ambitions and goals pretty high. Merkur this year decided to fortify its corporate governance, continue strengthening its market position, and provide its clients with high-quality products and services – announces Marko Stojanović, new president of the executive board of insurance company Merkur osiguranje in Serbia.

How would you assess the previous 15 years that your company has been operating in Serbia? Have those been more than successful years?

Merkur is the oldest insurance company in Austria, which next year commemorates its 225th anniversary. That is a tradition worthy of respect, because we insure the individual person and the values that mean the most to them: life and health! The focus has been on the individual and their needs for more than two centuries.

We strive to have our own niche and recognisability in the life insurance sector. All processes are today being digitalised, financial institutions are transforming themselves, and we want to be part of those changes. The organisation has rebranded and rejuvenated itself, and we are particularly proud of our new logo “Srećko” [Slavic form of the Latin name Felix, meaning happy or lucky], whose spirit permeates our organisation on a daily basis.

You presented a new product this year: Green- Life. Could you tell us more about it?

We launched GreenLife in March 2022 and are very proud of it. It is a new type of product, a so-called unitlinked product that is linked to units of investment funds, in this case three funds specifically, which follow the cycle and risk appetite for investing during life’s dynamics. It has an implied life insurance component, as well as supplementary insurance for surgical interventions and the like.

We are proud to highlight the fact that it’s a unique product on the market. The “Green” in the name indicates that it invests exclusively in “green funds”, i.e., funds aligned with ESG and sustainable business standards.

We strive to have our own niche and recognisability in the life insurance sector. All processes are today being digitalised, financial institutions are transforming themselves, and we want to be part of those changes.

Awareness of ESG (Environment, Social, and Governance) initiatives is extremely high around the world, to some extent also in our country, and we are currently striving to be the first company to provide the market with a product that unifies long-term investment, life insurance and supplemental insurance.

In parallel with that, we’ve also implemented an E2E solution with which we’re endeavouring to end our use of paper, as we are an environmentally-friendly and cost-conscious company. Alongside direct contacts with private clients, I believe this can also be an additional opportunity for the HR services of major organisations, which also have an awareness of ESG regulations.

You were recently appointed executive board president. What were your initial plans and ambitions in taking on this important position?

A rotation of positions occurred in the administration, so the previous president, Tijana Ristić, was appointed as a member of the executive board for finance and the regulatory framework, while I was appointed president of the executive board with a focus on sales and links with business partners and market associates. I think an excellent balance was created, both at the top and within our teams, while synergy and new energy could be felt from the day I first arrived at Merkur osiguranje.

I advocate for the utilising of organisational knowledge and experience, but also for it to be refined with more modern and innovative solutions. We call that #onemerkur and I’m very proud that this spirit is felt not only with us, but also throughout our entire group. Given that we will have several anniversaries next year, I expect us to show more significant changes and results by then.

Related Articles

H.E. Christian Ebner, Ambassador Of Austria

Looking Ahead With Optimism

We will succeed in making a breakthrough for peace, in developing new sources of energy to free ourselves of dependence on a few states,...

Tijana Ristić, Member Of The Executive Board, Merkur Insurance

Women Achieve Excellent Results

Seven of the 16 executive boards of insurance companies in Serbia have at least one woman. This is the case with Merkur Insurance, and...

Awards For Sustainable Environmental Solutions At The Austrian Embassy

An event organized by the Trade Department of the Embassy of Austria ADVANTAGE AUSTRIA and the Ambassador of the Republic of Austria in Belgrade...

Christoph Neumayer, General Secretary Of The Federation Of Austrian Industry

Partnerships Are Crucial In Gloomy Times

The volume of trade and investment between the Western Balkans, Serbia and Austria is increasing. We are convinced that this economic relationship can be...

Austrian Ambassador Hosts Welcoming The Winter Event

Ambassador of Austria H.E. Christian Ebner and Mrs Viktoria Ebner hosted a get-together event Welcoming the Winter. At the Radisson Old Mill Hotel’s Piazza,...

Comment

Solid Relations In Turbulent Times

Relations between Serbia and Austria are on the rise and this trend is expected to continue. Expanded collaboration in many fields, as well as...

H.E. Christian Ebner, Austrian Ambassador To Serbia

Serving In The Balkans Is A Dream Job

I am convinced that Serbia will be a member of the European Union, which is our common goal. To realise this goal, we -...

Jürgen Schreder, Commercial Counsellor, Advantage Austria

Dual Education Needs A Makeover

With direct investments totalling 2.83 billion euros, Austria is among the top foreign investor countries in Serbia. For Austrian companies, the availability of a...

More...

Linas Libikas, JTI General Manager For The Western Balkans

Stability, Transparency And Predictability More Needed Than Ever

The increase in foreign investments in Serbia over the last few years is a clear sign that multinational companies recognise Serbia as a stable...

Milena Argirović, MD, Country Head For Serbia, Montenegro, Albania, North Macedonia And Kosovo At Takeda

We Use Data And Digital To Improve Patients´Lives And Create Better Society

Last year was a very important one for Takeda in Serbia. It was a year ago that Takeda commemorated 10 years of operations in...

Senka Aleksić, Executive Director, Shared Mobility d.o.o.

How Kinto Join And Kinto Ride Protect The Planet

Shared Mobility is part of the start of the transformation of the automotive industry as a whole and the new mobility industry. Founded in...

EPSON

Monozukuri Is The Key To Sustainable Manufacturing

In a world where the word “innovation” is overused, it is easy to forget that some of the best ideas come from old traditions...

News

Serbia’s Foreign Trade Increased By 31.1%

Last year Serbia's foreign trade goods exchange amounted to 66.6 billion euros and was 31.1 per cent higher than...

Djokovic’s Historic Australian Open Win Extends ‘Big Titles’ Lead

Novak Djokovic claimed a record-tying 22nd Grand Slam title on Sunday when he won the Australian Open, extending his...

Celebration Of Republic Day Of India

The Embassy of India India in Belgrade celebrated the 74th Republic Day of India on 26 January 2023 to commemorate the coming into...

Spectatular Mileston In First Boeing 767 Conversion In Europe Marked At Ceremony In JAT Tehnika

Avia Prime Group, one of the leading organizations for aircraft maintenance in Europe, consisting of three eminent companies including...

Ministry Of Mining And Energy And USAID Forge Energy Partnership

The Ministry of Mining and Energy (MoME) and the United States Agency for International Development (USAID) signed a Memorandum...

Serbia’s Foreign Trade Increased By 31.1%

Last year Serbia's foreign trade goods exchange amounted to 66.6 billion euros and was 31.1 per cent higher than...

Djokovic’s Historic Australian Open Win Extends ‘Big Titles’ Lead

Novak Djokovic claimed a record-tying 22nd Grand Slam title on Sunday when he won the Australian Open, extending his...

Celebration Of Republic Day Of India

The Embassy of India India in Belgrade celebrated the 74th Republic Day of India on 26 January 2023 to commemorate the coming into...

Spectatular Mileston In First Boeing 767 Conversion In Europe Marked At Ceremony In JAT Tehnika

Avia Prime Group, one of the leading organizations for aircraft maintenance in Europe, consisting of three eminent companies including...

Ministry Of Mining And Energy And USAID Forge Energy Partnership

The Ministry of Mining and Energy (MoME) and the United States Agency for International Development (USAID) signed a Memorandum...

Serbia’s Foreign Trade Increased By 31.1%

Last year Serbia's foreign trade goods exchange amounted to 66.6 billion euros and was 31.1 per cent higher than...

Djokovic’s Historic Australian Open Win Extends ‘Big Titles’ Lead

Novak Djokovic claimed a record-tying 22nd Grand Slam title on Sunday when he won the Australian Open, extending his...

Celebration Of Republic Day Of India

The Embassy of India India in Belgrade celebrated the 74th Republic Day of India on 26 January 2023 to commemorate the coming into...

Spectatular Mileston In First Boeing 767 Conversion In Europe Marked At Ceremony In JAT Tehnika

Avia Prime Group, one of the leading organizations for aircraft maintenance in Europe, consisting of three eminent companies including...

Ministry Of Mining And Energy And USAID Forge Energy Partnership

The Ministry of Mining and Energy (MoME) and the United States Agency for International Development (USAID) signed a Memorandum...