Gordana Matović, Director of GM Consulting:

Business Simulation to Teamwork

The basic resources of any company are its employees, and employees must possess sufficient knowledge and skills in order to achieve business goals. Today it is no longer enough to have traditional concepts of education in the form of various training courses and seminars focused only on the functions that employees perform

This enables employees to perform tasks under the auspices of their job description, where they achieve short-term individual targets in certain sectors, but not the company as a whole. A prerequisite for teamwork is that all team members recognise their own importance but, also their dependence on other team members. Only when this is achieved can sectors be expected to cooperate constructively and rationalise their decisions, because they become aware of the implications their actions have on other sectors and, ultimately, the profit of the company.

What novelties does your programme bring to the world of company training?

Business simulation Managing Business Today™ (MBT) leads participants, in a realistic and direct way, through all stages of operations. Participants are divided into teams and each team manages its own enterprise. The teams compete amongst each other in achieving a larger market share and better operating results. While following a real business process, participants make all decisions with which they are typically confronted during operations, such as: investing in market research, conquering new markets, recruiting and training new employees, procuring raw materials, developing new products, participating in tenders etc. The teams go through various business cycles and at the end of each one they perform business analysis and prepare financial statements.

The main advantage of simulation lies in the fact that it ensures, in a simple and practical way, that even people who have no previous knowledge of finance come to understand how their actions impact on the company’s business performance. On the other hand, it is very important to have joint commitment and teamwork among all functions in order to achieve better financial results.

For whom are these training courses intended?

Due to its high flexibility and practical approach, the MBT simulation is intended and important for a wide range of participants:

  • Large companies –where participants can be those employed at all management levels, through employees in different departments – procurement, accounting, sales, production, marketing and internal audit;
  • Studentsof economic sciences, who – for reasons known to us – leave university without any practical knowledge of the functioning of a business;
  • Beginners in businesswho are overly focused on the business idea, which is important, but who neglect the real problems that they will encounter in business;
  • Directors and key employeesin small and medium-sized enterprises;

To what extent do simulated business processes correspond to real situations and what benefits are gained by enterprises that have gone through your training?

The process of learning through simulation is connected to actual operating conditions and situations. All accounting documentation is simplified, but formally and technically adapted to documentation that companies normally use. The simulated business process corresponds up to 90 per cent with actual business processes, or almost fully simulates the real business environment.

One of the main benefits for a company is that managers and employees will understand the impact of their decisions on all other functional areas of the company, that they will take into account the consequences of their decisions on other sectors, and thus also on the overall success of the company. Using the MBT business simulation can ensure a business’s long-term competitiveness, improve communication and teamwork between departments, and help managers make better decisions by taking into account the activities of other sectors.