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Regus

How the Hybrid Model Can Boost the Bottom Line

With a global network of around 4,000 locations spanning 1,100 towns and cities across more than 120 countries, Regus helps over eight million people...

Heineken

Brewing a Better World Together

From barley to bar, more than 150 years, we are committed to making a positive impact on the world around us. We are aware...

Luboš Berkovec, Mobi Banka Chief Operations Officer

Dedicated to Modern Banking

Mobi Banka has been dedicated to digital banking from the very beginning, in 2014. Stability and reliability forms the foundations of its business, as...

Miloš Lončar, Client Solutions Lead for SEE, Dell Technologies

Valued Partner to the Public Sector

Dell distinguishes itself as a pioneer in various domains of technology, including hybrid cloud solutions, cybersecurity, edge and high-performance computing, but also innovative social...

Vladimir Spasić, Dell Account Executive

E-services Ease Our Lives

As one of the leaders of the IT sector, and thanks to its wealth of experience and extensive network of partners, Dell is able...

Stefan Milenković, Violinist

Art Is The Best Way To Promote A Country

It is invaluable that Serbia is nurturing its creative people and creative industries, and that this is recognised abroad, given that we really have a lot of potential and a lot of fantastic people who want to work, create and be part of the world, in the most professional sense.

It really seems as though Serbia is on the right track; that today’s Serbia is a modern, creative country that’s open to various ideas. It is a country that isn’t afraid to have a dialogue with anyone, that isn’t afraid of having a different opinion, but also of respecting different attitudes. This is important, because it is often in those points where thinking becomes skewed, coming up with a creative step and new ideas. It is invaluable that Serbia is nurturing its creative people and creative industries, and that this is recognised abroad, given that we really have a lot of potential and a lot of fantastic people who want to work, create and be part of the world, in the most professional sense. And today, thanks to technology, that’s easier than ever before. In this area Serbia is also very well positioned on the international map. It is important for us to be aware of global trends generally, regardless of the branch of industry in question, because that’s what puts us on the map and enables people to want to work with us. Communication and understanding form the basis of every job and every success.

We have many individuals who’ve been Serbian ambassadors to the world throughout the years. Unfortunately, they’ve most commonly been ambassadors who were resident abroad, because it was extremely tough for almost every industry in Serbia at one point or other. Those who had the opportunity to leave did so just to maintain continuity and that, in a way, was their only opportunity to help their country. To continue their activities…

I am here to help, with my knowledge and energy, as much as I can. That was not previously the case, while now the situation is significantly different. That’s very nice to see

That has changed a lot and it now seems to me that Serbia is very fertile ground, precisely for creative and innovative people, talented individuals with lots of ideas and the energy to work and create. And then it is certain that such people, groups or even companies really contribute to positively improving the image of their country. I can only personally talk about my industry, about art. In my opinion, that is the best way to promote any country. Not only with the help of talented people who are already celebrated and have stable and successful careers, but also with the help of young people who are on the rise. They need an environment in which they can develop themselves freely. And that always, and I mean always, must be a two-way street; for us to be open to the world and to leave the door open for the world to come to us. We need to set aside space for the exchange of ideas and quality, because that is the recipe for a good reputation and optimal development.

As for how much Serbia has given its creatives, I can only speak on the basis of what I’ve seen in recent times and state that a lot of work is really being done on that. One can see positive momentum and a willingness to invest in all creative industries, talented and young individuals who are just being formed, with the idea that their country takes care of them and enables them to acquire the best possible education. It is particularly dear to me to see really good will, energy, a positive and strong tailwind for personal growth and development. And, again, that is the best way to promote the country itself. I’m very happy to be part of that wave!

Comment By Zoran Panovic

Consolidating Power

Vucic’s campaign (despite the elections not being presidential) is being conducted like crisis management. The aim is to convince his supporters, and even more...

Aleksandar Baucal Ph.D, full professor at the Faculty of Philosophy in Belgrade

What I’m Listening to and What’s Happening to Me

The key question for this election is the extent to which citizens will believe the image presented to them through the media more than...

Ana Stijiljkovic, Political Communication Consultant, Media and Communication Researcher, Loughborough University

Converting Dissatisfaction into Votes will be Challenging

The upcoming elections in Serbia will take place in an atmosphere devoid of free discussion or support for democratic choices from electoral institutions. And...

Bogdan Živkovic, historian

Serbia has Election Fatigue

Serbia enters the December election period in a remarkably calm mood, weary from overexploited political issues, passions and ideas. Nothing points to change. However,...

Serbia and Italy Sign Innovation Cooperation Agreements at Forum

At the Italy-Serbia Innovation Forum "Creating Business through Innovation," three agreements and a memorandum were signed, as announced by...

Minister Dačić Received the Ambassador of the Sovereign Order of Malta in a Farewell Visit

The First Deputy Prime Minister and Minister of Foreign Affairs of the Republic of Serbia, Ivica Dačić, received in...

CorD Magazine Celebrates 20 Years

alliance international media (AIM doo), the publisher of CorD Magazine, organized a celebration at the Aeroclub, marking the 20th anniversary of...

NALED: One of the First Open Innovation Projects in Serbia to Commence Soon

One of Serbia's first 'open innovation' projects is set to commence soon, offering scientific and research organizations a unique...

Serbia Acquires Historic WWII Directive Ordering Attack on Yugoslavia

The Government of the Republic of Serbia announced that, following its recent acquisition of a piece by Paja Jovanović...

Serbia and Italy Sign Innovation Cooperation Agreements at Forum

At the Italy-Serbia Innovation Forum "Creating Business through Innovation," three agreements and a memorandum were signed, as announced by...

Minister Dačić Received the Ambassador of the Sovereign Order of Malta in a Farewell Visit

The First Deputy Prime Minister and Minister of Foreign Affairs of the Republic of Serbia, Ivica Dačić, received in...

CorD Magazine Celebrates 20 Years

alliance international media (AIM doo), the publisher of CorD Magazine, organized a celebration at the Aeroclub, marking the 20th anniversary of...

NALED: One of the First Open Innovation Projects in Serbia to Commence Soon

One of Serbia's first 'open innovation' projects is set to commence soon, offering scientific and research organizations a unique...

Serbia Acquires Historic WWII Directive Ordering Attack on Yugoslavia

The Government of the Republic of Serbia announced that, following its recent acquisition of a piece by Paja Jovanović...

Serbia and Italy Sign Innovation Cooperation Agreements at Forum

At the Italy-Serbia Innovation Forum "Creating Business through Innovation," three agreements and a memorandum were signed, as announced by...

Minister Dačić Received the Ambassador of the Sovereign Order of Malta in a Farewell Visit

The First Deputy Prime Minister and Minister of Foreign Affairs of the Republic of Serbia, Ivica Dačić, received in...

CorD Magazine Celebrates 20 Years

alliance international media (AIM doo), the publisher of CorD Magazine, organized a celebration at the Aeroclub, marking the 20th anniversary of...

NALED: One of the First Open Innovation Projects in Serbia to Commence Soon

One of Serbia's first 'open innovation' projects is set to commence soon, offering scientific and research organizations a unique...

Serbia Acquires Historic WWII Directive Ordering Attack on Yugoslavia

The Government of the Republic of Serbia announced that, following its recent acquisition of a piece by Paja Jovanović...
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