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Tanja Jelić, Expositur

Facilitating Serbian Business in Germany 

Agency “Expositur” makes it easier for enterprises from Serbia to enter the world of entrepreneurship in Germany, providing them with support before, during and after the establishment of their company, advising on conditions for working and hiring employees, as well as help in running their business

It was important for me to be able to do a lot of the work regardless where I’m located, to be able to live in Serbia and go to Germany as required, so that’s how ‘Expositur’ opened in Belgrade, explains Tanja Jelić.

You’ve spent your whole life in Germany. How are your connections with Serbia?

Emotional. I love Serbia; my parents are Serbs and I spent my childhood here. My husband is a Serb, and as such our three daughters can’t be German either. For the past eight years we’ve been living between Belgrade and Bad Neuenahr-Ahrweiler, and for the last two years, since our children have had school obligations, our base has been in Belgrade.

My desire was to make available to all Serbian enterprises services that ease their operations in Germany. With our help, they save a lot of time

With your help, Serbian entrepreneurs can relatively quickly and easily establish an enterprise in Germany, and you are there to ease the running of their companies. How did you come up with the idea of doing this job?

Ten years ago, via my Xing profile, someone described to me a problem that a Serbian company has in Germany. I had a suggestion for a solution, and he recommended me to the next company, and that’s how it started. We’ve gradually been able to define the needs of our companies on the German market.

In Germany, while seeking institutions that cooperate with Serbia, I came across GIZ. A few months prior to my final arrival in Belgrade, GIZ contacted me with the news that the “Returning Experts” programme has also been launched in Serbia and that they would be pleased to recommend me to a potential employer. The recommended company “Telegroup d.o.o.”, whose activities in Germany I’ve been monitoring for the last two years, saw the need for this type of work and enabled me to establish the company “Expositur” in Belgrade.

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