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Snežana Pažin, MScPhm, Inpharm General Director

Dedicated to Excellenceand Quality

Inpharm’s business success can be summed up by the slogan “We Care About You”, which forms the foundation of our values and daily activities, says Inpharm General Director Snežana Pažin

This company’s flexibility and responsiveness to changes in the industry have enabled its long-term stability and market growth. Here we discuss with the company’s general director how its acquisition of Casa Špadijer Bioclinica and the expansion of its portfolio, coupled with investments in employees, are contributing to this growth.

Your company has a legacy dating back nearly a quarter of a century, during which Inpharm has adapted to market demands and expanded its portfolio accordingly?

— Our company was founded over 20 years ago with a clear vision: to offer high-quality products that improve both health and quality of life. Over the years, we have observed market needs carefully and adjusted our portfolio to reflect shifts in health trends and patient preferences.

We’re particularly proud of our ability to recognise the growing awareness of preventive care and healthy lifestyles among our customers. This inspired us to introduce innovative dietary supplements that meet the highest standards of quality. We were soon introducing new dietary supplements, meticulously formulated to meet potential customers’ needs. These supplements are developed according to the latest medical research and knowledge, underscoring our commitment to excellence and quality.

Do you believe that genuine care for employees, partners and customers is the only way forward?

— We absolutely believe that sincere care is the key to long-term business success. Our slogan, “We Care About You”, is more than just words—it represents the foundation of our values and daily activities. Every aspect of our business is focused on addressing the needs of our employees, partners and customers. We believe that only motivated and satisfied employees can provide an excellent service and create innovative solutions that add value for our partners and customers.

Our customers are always our focus—we strive to listen to their needs and provide products and services that genuinely contribute to improving their health and quality of life

We place great emphasis on creating a supportive and inspiring work environment in which our employees feel valued and motivated to give their best. On the other hand, we build our relationships with partners on the basis of mutual trust and respect, believing that stable and responsible partnerships benefit all parties involved.

Speaking of progress, let’s discuss the recent announcement in which you revealed that you’re acquiring Casa Špadijer Bioclinica. Could you tell us more about this major acquisition?

— This acquisition was not just a business decision, but rather a strategic move that allows us to expand our presence in the sector of high-quality dietary supplements. Casa Špadijer Bioclinica is a name renowned for its commitment to quality, innovation and expertise, which aligns perfectly with our own company values.

This strategic move is part of our long-term growth and development vision. The acquisition will enable us to expand our product range, enter new markets and continue to improve production standards and services in line with the highest international regulations.

Through these strategic steps, we aim to realise our mission to become the largest consumer healthcare company in Central and Eastern Europe, developing innovative, nature-based and market-leading products that enhance people’s quality of life. We believe that, as part of Inpharm, Bioclinica will receive additional support and resources for further development, allowing us to work together to achieve our shared goals and values.

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