Sitemap

Jovana Đorđić, Marketing Manager, Fresh Agriculture Technologies

MapMyApple, Support For Your Apple Production

Fresh Agriculture Technologies is a startup that develops advanced software solutions for the fruit growing industry.

For around two years now, they’ve been working on their first solution, MapMyApple, a mobile app specifically built for apple growers. The incentive to build such solution lies in the realization that expert’s help, i.e. agronomist’s or fruit specialist’s knowledge, is essential for most apple growers to succeed, yet often too expensive for them to afford it. Therefore, the application acts as a digital agronomist, offering growers all the expert’s knowledge they need and it is happily affordable for both, medium and small size apple growers.

Unlike other applications, MapMyApple provides customers with daily recommendations for spraying, irrigation and fertilization, specifically tailored to their orchard needs. It collects and processes a large amount of orchard data, from basic plantation information (variety, year of planting, tree thickness …) to chemical and mechanical soil properties and combines them with weather conditions to create timely and precise growing plans.

Jovana Đorđić,

To ensure the use of the most accurate weather data, the software is easily integrated with the grower’s personal weather station, if there is one, or with the reliable virtual weather station otherwise. Ultimately, the goal is to give grower’s plantation the optimal treatment it requires while reducing the overall negative environmental impact.

Using the app is simple and intuitive, and if you have a smartphone, you are ready to go. The app is available for both Android and iPhone users and can be downloaded via Google Play or App Store. To this date, over 2,000 users have downloaded the application, most of them coming from Serbia and Macedonia.

Last season, Delta Agrar, one of the largest apple orchards in Serbia, has started actively using MapMyApple app for their orchard management, and since then, they have reported an increase in their productivity by more than 20%, and they continue to use the app today.

This season, MapMyApple team has partnered with Cornell University from New York that will test and prepare the algorithm for the USA market needs.

Prof. Dr. Ioanna Batsialou, Director and Owner of Ioanna Regen Polyclinic

Sun YES, Ageing NO

Despite the common belief that medical aesthetic treatments are only performed in winter, our need for care is much greater during the summer, says...

Peter Novak, Managing Director at Kolektor Etra

Transformers for the Most Demanding Consumers

Ljubljana-based Kolektor Etra has a tradition of producing power transformers that dates back over 90 years. It is present with its products in more...

Danijela Bojović, Project and Real Estate Manager, Napred

Napred: Synonymous with Progress

Over the past 75 years, Belgrade-based company Napred has established a formidable presence in 10 countries across three continents. This company has consistently emerged...

Djordje Djokic, Senior Partner, Djokic + Partners

Building a Brand Through Quality

Djokic + Partners is considered one of the top law firms in the banking and financial sectors due to its profound understanding of business...

Andrej Plenković Re-Elected as HDZ Leader with Overwhelming Majority

Andrej Plenković has secured another term as the leader of the Croatian Democratic Union (HDZ), winning 84,786 votes in...

Serbia and Egypt Sign Landmark Free Trade Agreement

In a significant move to bolster economic ties, Serbia and Egypt have signed a Free Trade Agreement along with...

United States Adds $18 Million In New Funds To Development Partnership With Serbia

Today, the United States Government, through the United States Agency for International Development (USAID), announced an additional $18 million...

Montenegro Nominated for Europe’s Most Desirable Destination Award

Montenegro has been nominated for the prestigious title of Europe's most desirable destination in the Wanderlust Reader Travel Awards...

The International “Aleksandar Tišma” Literary Award ceremoniously presented to French writer Cécile Wajsbrot

The third International “Aleksandar Tišma” Literary Award was ceremoniously presented to French writer Cécile Wajsbrot on June 24, 2024,...