With more than 15 million users worldwide, ONLYOFFICE has emerged as a leading alternative to traditional offi ce suites. Its focus on innovation, open-source collaboration, and market adaptability continues to drive its expansion into new regions, including Serbia
Built on the principles of openness and constant innovation, ONLYOFFICE continues to attract individuals, businesses, and developers alike. Speaking with Galina Goduhina, Sales Director at ONLYOFFICE, we discuss the strategies behind the company’s growth, the importance of open-source technologies, and the evolving role of artificial intelligence in their solutions.
ONLYOFFICE is now used by more than 15 million people worldwide. Was reaching such a wide user base made possible by diversifying your product offering and business models? Would you say this naturally leads to further expansion of your client base and market reach?
— Absolutely! Our growth stems from strategic diversification.
ONLYOFFICE caters to a wide audience, including individuals, businesses, developers and integrators, educational institutions, and the public sector, offering tailored solutions for each. Flexible deployment options, such as cloud SaaS, self-hosting, and desktop apps, ensure we meet diverse user needs for convenience, privacy, or customisation.
This adaptability drives organic growth, as users frequently recommend ONLYOFFICE to colleagues or partners. Coupled with global partnerships, this approach helps us enter new markets and expand in existing ones, fuelling growth across industries and regions.
ONLYOFFICE is currently considered the leading alternative to MS Office and Google Docs. Is it true that the number of users and developers choosing ONLYOFFICE has been steadily increasing year after year?
— That’s correct, and we’re proud of this growth. The ONLYOFFICE ecosystem consistently expands its user base and developer community, reflecting our quality and innovation.
Our open-source approach fosters collaboration and flexibility, attracting developers who enhance and evolve the platform. This openness creates a loyal community and accelerates development.
Users and organisations value ONLYOFFICE as a robust, feature-rich alternative to mainstream office suites. Key benefits such as advanced co-editing, wide format compatibility, seamless integrations, robust security tools, and freedom from reliance on tech giants consistently make our solution the preferred choice.
Would you say that the shift towards open source in Serbia is a natural part of adapting to evolutionary trends and innovations in the IT industry – something that is clearly a core priority in your business approach?
— In a world where technology is constantly evolving, Serbia stands out—not just for its growing IT sector, but for the incredible spirit of its people: smart, driven, creative, and community-minded.
At ONLYOFFICE, we believe open source is about more than software. It’s about freedom, collaboration, and trust. And in Serbia, we see those values every day—in the developers, the startups, the students, and all those shaping a digital future with pride and purpose.
We’re honoured to support Serbia with tools that empower, adapt, and grow alongside its vision.
It’s been several years since the initial implementation and integration of artificial intelligence into ONLYOFFICE solutions. To what extent, and in what ways, is AI now utilised within your company?
— As one of the most prominent technological trends, AI integration has been a major focus for us, enhancing ONLYOFFICE with smarter, more efficient tools. For now, users can securely connect any AI assistants, including local and custom ones, assign models to specific tasks, and access all features conveniently via the dedicated AI tab in the editors.
Official project website: www.onlyoffice.com
Contact Galina Goduhina via LinkedIn: www.linkedin.com/in/galina-goduhina-64657523