Sitemap

L’Oréal announces €150 million to support vulnerable women and for protecting the environment

CorD Recommends

IWC Opens Call for Proposals for Women Empowerment Projects in Serbia

Following the success of its 2024 Charity...

Neoplanta Celebrates New Life with Generous Gesture

In a touching display of community spirit,...

Increase In the Number of Transactions in the Austrian M&A market

The Austrian mergers and acquisitions (M&A) market...

EU Businesses Embrace AI at Record Pace in 2024

In 2024, a marked rise in the...

The Grand Reopening of The Bristol Belgrade

The Bristol Belgrade has officially reopened after an extensive two-and-a-half-year restoration, seamlessly combining its storied past with modern luxury. Renowned...

European Motorcycle Sales Surge in 2024

In 2024, Europe's five largest motorcycle markets saw a notable increase in sales, fueled by the demand for urban...

A New Front in the Trade War

President Donald Trump’s decision to impose 25% tariffs on steel and aluminum imports is stirring fresh tensions, particularly with...

Swiss-Serbian Chamber Elects New Board

The General Assembly of the Swiss-Serbian Chamber of Commerce was held on 5th February 2025 at the premises of the...

Austrian Business Cooperation in Serbia

The annual survey by Advantage Austria on the business climate in Serbia for 2024 confirms the stability and growth...

In the context of the CO-19 pandemic and to address its consequences, L’Oréal announces L’Oréal for the future, an unprecedented social and environmental solidarity programme to address the following priorities:

  • supporting organizations that support highly vulnerable women, the first victims of the social and economic crisis generated by the pandemic, with the creation of a €50 million charitable endowment fund;
  • contributing to the regeneration of damaged natural ecosystems and efforts to prevent climate change, with €100 million dedicated to environmental impact investing.

Jean-Paul Agon, Chairman and CEO of L’Oréal, says: “Over the coming months, our societies will face social crises giving rise to situations of great human suffering, particularly for the most vulnerable. At the same time, we are fully aware that environmental challenges are increasingly pressing. It is essential not to step back from the sustainable transformation that the world needs. We, therefore, wish to reaffirm our commitment to the environment and to the preservation of biodiversity and to help mitigate the social crisis for women. These two causes reflect the values and the historic commitment of L’Oréal.”

€50 million to support highly vulnerable women

The L’Oréal Group, which has historically been committed to supporting women, is still there for them today because women are disproportionately affected by the Covid-19 crisis, particularly in terms of job and income loss. They make up a large majority of single-parent families and are increasingly forced to turn to food banks to meet their most basic needs. At the same time, domestic and sexual violence has increased worldwide, including in France (+30%), particularly due to the effects of lockdown measures.

To directly help struggling women, L’Oréal is creating a €50 million charitable endowment fund to support field organizations and local charities in their efforts to fight poverty, help women achieve social and professional integration, provide emergency assistance to refugee and disabled women, prevent violence against women, and support victims.

Alexandra Palt, Chief Corporate Responsibility Officer of the L’Oréal Group, says: “The Covid-19 crisis spares no one, but it also exacerbates existing inequalities, with particularly devastating effects on people who were already struggling socially or economically or are victims of abuse, especially women. It is essential that we take action to support the most vulnerable women. This social crisis has not eclipsed the need for a strong commitment to the environment. If we are to find a sustainable and inclusive way to move past this crisis, we must also focus on preventing climate change and the erosion of biodiversity, which now threaten to even more profoundly and violently shake our lives, our societies, and our economies, once again with women as the first victims.”

€100 million dedicated to environmental impact investing

In addition to its ongoing long-term efforts to reduce its environmental impact as part of its Sharing Beauty with All sustainable development programme, the L’Oréal Group has decided to engage €100 million into impact investing, in order to act upon two key environmental challenges:

regenerating damaged natural ecosystems: €50 million will be used to finance marine and forest ecosystem restoration projects that also create new social and economic development opportunities for the populations that depend on these ecosystems (developing sustainable agriculture and fishing, eco-tourism, sale of carbon credits). The fund, the L’Oréal Fund for Nature Regeneration, aims to restore one million hectares of degraded ecosystems, capture 15 to 20 million tonnes of CO2 and create hundreds of job opportunities by 2030.

preventing climate change: €50 million will be directed to financing for projects linked to the circular economy. With this fund, the L’Oréal Group aims to contribute to the quest for solutions and the creation of business models that support the development of a circular economy, particularly in terms of recycling and management of plastic waste.

The L’Oréal Group plans to present its new sustainability program for 2030 in late June, which will complete the L’Oréal for the future plan announced today and will ensure that all of L’Oréal’s activities are respectful of the planetary boundaries.

More information: Sharing Beauty With All, L’Oréal’s sustainable development programme

As part of Sharing Beauty With All, its sustainable development programme launched in 2013, L’Oréal made tangible commitments for 2020 covering all of its impacts and its entire value chain, from product design to ingredient sourcing to production and distribution.
At end 2019, it had achieved the following results:

78% reduction in CO2 emissions from its factories and distribution centres compared to 2005, w a 37% increase in production volumes during the same period;

Improved social or environmental profile for 85% of its products launched in 2019 since all new Group products are developed using the ecodesign tool SPOT;

90,635 people from struggling communities have received support in finding employment thanks to L’Oréal’s Solidarity Sourcing programme;

For the fourth year running, L’Oréal has received three As, the best score possible, across all of the CDP’s ratings on three key areas: climate protection, sustainable water management, and forests.

L’Oréal is the only company worldwide to have earned the CDP’s 3 A rating for four years running. With this sustainable development programme, as well as its strong commitment to ethics, its policy of promoting diversity, and its philanthropic endeavours supported by the L’Oréal Foundation and the brands, the Group contributes to 15 of the 17 Sustainable Development Goals set in 2015 by the United Nations.

Related Articles

Bambi Donated More Than 30 Million Dinars In Response To Coronavirus

Since the beginning of the crisis caused by the coronavirus epidemic in Serbia, Bambi has donated more than 30 million dinars for more than...

Nestlé Joins The Fight Against Climate Change And Coronavirus

Nestlé joined over 150 major multinationals in urging governments around the world to align their COVID-19 economic aid and recovery efforts with the latest...

Galenika: What is most valuable to all of us?

At the time of the pandemic, the company Galenika a.d. is, more intensively than ever, dedicated to its most important task - preserving human...

P&G joins forces with Serbian Red Cross to serve communities during COVID-19 epidemic

Procter & Gamble, manufacturer of everyday Consumer goods such as Ariel, Fairy, and Always among others, announced donations totalling over 5.5 million RSD to...

Postponement of premium payments for persons 65+ and COVID-19 patients

Milenijum Insurance continues to operate responsibly in the wake of the COVID - 19 pandemic, with particular concern for the most vulnerable groups of...

HEINEKEN makes donation to Red Cross

HEINEKEN announced today the measures it has been taking since the beginning of the COVID -19 outbreak to support the health and livelihood of...

Srđan Šaper: The future of our brands depends on how they position now

Growth is guaranteed for the marketing companies that have been able to quickly and efficiently change their organization model, show empathy in everything they...

EIB Group contributes € 5.2 billion to EU response to COVID-19 outside the EU

The European Investment Bank Group, the bank of the European Union, today announced details of a comprehensive response to the coronavirus pandemic outside the...