Carlsberg Srbija organised a ceremonial dinner at Beton Hala’s Sofa restaurant, hosted by newly appointed Carlsberg Srbija Group CEO Vladimir Vava, who used this opportunity to present the development of company Carlsberg Srbija, which has been marked by investments, exports and socially responsible operations.
The company has so far invested around €220 million in the brewery in Čelarevo, while this year Carlsberg is celebrating 125 years of its existence, with celebrations to include a central promotional campaign featuring its biggest local brand, LAV beer.
For the first time since the founding of the brewery, Carlsberg prepared a monograph of the brewery and its founder, Lazar Dunđerski, which was presented to the public in April.