Articles In This Issue
Communications Sector
Nadav Avidan, Global PR Lead At Viber
Vibrant Start-Up Connecting Over 800 Million People
With the growing trend of messaging, can start-ups help us be ourselves when we communicate, and build bridges? This is the story of Viber's...
Business
Kathy Christodoulou, Action Global Communications
Combining International And Local Networks
Over more than two decades, being the first international PR firm in Serbia, Action Global Communications has built a unique, far-reaching communications network, with...
Business
Scott E. Fahlman
From Emoticons To The Future Of Communication
The inventor of the emoticon, Research Professor at the Language Technologies Institute and Computer Science Department, Carnegie Mellon University
The sideways “smiley face” or emoticon...
Business
Jasna Dugalić, Account Director, Direct Media
Regional Motor for the Development of Communication
The past fifteen years have been marked by the maturing of the marketing industry in the region in every sense, first and foremost through...
Business
Dejan Randjić, General Manager of DNA Communications
Crisis Is No Longer An Excuse
Consumer habits have been changing, and with them – ways to reach consumers. The difference is in new dedication to communication...
Our cooperation with most...
Business
Milena Avramović-Bjelica, Chapter 4 Communications Consulting
In Step With World Trends
Chapter 4 Communications Consulting Group is the exclusive representative for Central and Eastern Europe of Burson-Marsteller (BM), the world’s leading PR and communications network,...
Business
Nevena Kurtović, MD at Fusion Communications
Creative Content Forms the Basis of Good Communication
Good and creative ideas that extend beyond the borders of the obvious always find their way, regardless of the limitations of the market. All...
Business
Tijana Škorić Tomić, Executive Director, I&F McCann Grupa
I&F McCann Grupa Focusing On Quality, People And Pushing Boundaries
I&F McCann Grupa Executive Director, Tijana Škorić Tomić, is at the head of a team which is celebrating an important jubilee this year. More...
Business
Grayling Presenting Seven Communications Trends for 2017
Grayling, a global PR consulting agency, presented the seven communication trends for this year, dubbing them #7for17
#1 Me, Myself and AI
With the number of...
Business
Marina Grihović, Director of Headline
The Client is Our Friend – We are Their Support
Headline was launched nine years ago as a PR agency offering a wide range of services in the field of communications. Thanks to a...
Business
Suzana Miličić, Director of Kontakta PR & Media Consulting
Everyone Has Their Own Version of the Truth
What kind of users, consumers and voters will we encounter this year? With those who are exposed to a vast amount of information that...
Business
Miro Antić, Partner and Co-Founder of M2 Communications
Experience As One Of The Key Elements Of Marketing Communications
Being present, establishing direct contact and developing emotions have become key factor in a world in which almost everything is online, instant, and virtual....
Business
Branka Conić, PR Agency Director, New Moment New Ideas
Nothing Is Created Unless It Is First Dreamt!
Agency New Moment conquered the regional market long ago and is now operating, without much fanfare, on the global market. After the United States...
Business
Dragan Radić, founder of Ninamedia
Trustworthy Partner
For more than a decade and a half, the content distributed by Ninamedia has been indispensible morning information, not only for marketing experts, but...
Business News
Marko Pešić, Executive Director, Ovation BBDO
Ovation BBDO – Helping Brands Stay in Shape
Further market integration of several major global brands might set new industry standards and challenge market players. The advertising industry will have to respond...
Business News
Aleksa Čokić, Account Director, Red Communication
Harmony of Diversity
Good interpersonal relationships are the key to the success of agency Red Communication, which is comprised of different people who compose a perfect entity
This...
Sector in Focus
Natalija Racković, Director of V+O Communication
Dedicated to New Trends
V+O Communication is a leading consulting company in the field of communications in Southeast Europe, with offices in Greece, Bulgaria, Romania, Serbia, Albania and...
Scholz Champions Western Balkans’ Path to Membership
German Chancellor Olaf Scholz, in Slovenia, advocated for quickening the EU accession for the Western Balkans, underlining the importance...
CEB Grants €1.3 Billion Loans to Boost Social Sectors in 11 Countries
The Council of Europe Development Bank (CEB) has sanctioned loans totaling €1.3 billion for 11 member countries, including Serbia...
Serbia Advances in Renewable Energy with Pupin Wind Park Financing
In a significant stride towards renewable energy adoption, Serbia has finalized the financial arrangements for the Pupin Wind Park,...
Đedović Handanović: Nuclear Energy in Serbia by 2039 at the Earliest
Nuclear energy in Serbia could become a reality by 2039 at the earliest, should work on the project commence...
Belgrade’s Hotel Jugoslavija Sold, Sparks Redevelopment Controversy
Belgrade's iconic Hotel Jugoslavija, located in Serbia's capital, has been sold for approximately €27 million to MV Investment, affiliated...