Predrag Milinčić holds an MBA in the field of General Management from the University of Sheffield. In addition to work experience amassed in the field of food and beverage over the course of 15 years, Milinčić also brings to Mars leadership skills and an orientation towards consumer, while achieving top business results. Milinčić is an experienced manager with great knowledge of the markets in Balkan and Baltic countries.
He arrives at Mars from Coca-Cola, where he began his career in 2002 and went through all stages of professional development within the sales department. He developed his career from initial positions of developing points of sale and managing commericalists, through the position of supervisor of team managers, regional sales manager, to national sales director for fragmented markets. He spent a year in Latvia, serving as sales director for the Baltic countries, then joined Mars upon his return to Serbia.
During recent years he has contributed successfully to the development and implementation of a large number of strong market strategies. Through a constant focus on the development and motivation of people, which has always been his priority, Miliničić assembles strong and dedicated sales teams, while simultaneously maintaining and developing strong partnerships with customers.